{"id":12397976,"date":"2026-05-15T07:31:02","date_gmt":"2026-05-14T23:31:02","guid":{"rendered":"https:\/\/www.likacloud.com\/knowledge\/woocommerce-%e5%85%a5%e9%97%a8%e5%88%b0%e7%b2%be%e9%80%9a%ef%bc%9a%e6%90%ad%e5%bb%ba%e5%92%8c%e7%ae%a1%e7%90%86%e4%bd%a0%e7%9a%84%e4%b8%93%e4%b8%9a%e7%94%b5%e5%95%86%e7%bd%91%e7%ab%99\/"},"modified":"2026-06-03T18:49:33","modified_gmt":"2026-06-03T10:49:33","slug":"woocommerce-ecommerce-website-guide","status":"publish","type":"knowledge_post","link":"https:\/\/www.likacloud.com\/fr\/knowledge\/wordpress\/woocommerce-ecommerce-website-guide\/","title":{"rendered":"De l\u2019initiation \u00e0 la ma\u00eetrise de WooCommerce : Cr\u00e9er et g\u00e9rer votre site e-commerce professionnel"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">WooCommerce \u7684\u6838\u5fc3\u7cfb\u7edf\u8981\u6c42\u4e0e\u51c6\u5907\u5de5\u4f5c<\/h2>\n\n\n\n<p 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class=\"wp-block-paragraph\">\u5b8c\u6210\u57fa\u7840\u5b89\u88c5\u540e\uff0c\u4f60\u9700\u8981\u6df1\u5165\u914d\u7f6e\u5546\u5e97\u7684\u6838\u5fc3\u53c2\u6570\uff0c\u4f7f\u5176\u7b26\u5408\u4f60\u7684\u4e1a\u52a1\u6a21\u5f0f\u548c\u76ee\u6807\u5e02\u573a\u3002\u8fd9\u6d89\u53ca\u5230\u4ece\u5730\u7406\u4f4d\u7f6e\u5230\u8d27\u5e01\u8bbe\u7f6e\u7684\u65b9\u65b9\u9762\u9762\u3002<\/p>\n<!-- AUTO_SYNCED_PATTERN_INSERT_START -->\n\r\n<div class=\"flex justify-between items-center flex-col lg:flex-row xl:flex-col 2xl:flex-row gap-6 sm:gap-8 rounded-lg border border-gray-200 dark:border-gray-700 p-4 mb-8 lg:mb-10 sm:p-6 bg-white dark:bg-gray-750 shadow-md transition-colors duration-300\"\r\n     data-link=\"https:\/\/www.likacloud.com\/fr\/tolink\/ultahost-wordpress-hosting\/\">\r\n     \r\n  <div class=\"flex flex-col gap-3 gap-4 sm:gap-6 w-full\">\r\n    <strong class=\"text-2xl font-semibold text-gray-900 dark:text-gray-200\">\r\n      UltaHost WordPress \u4e3b\u673a    <\/strong>\r\n    <div class=\"text-gray-600 dark:text-gray-300 word-word\">30\u5929\u9000\u6b3e\u4fdd\u8bc1\uff0c\u65e0\u9650\u5e26\u5bbd\u4e0e\u6570\u636e\u5e93\uff0c\u514d\u8d39\u7684 DDoS \u9632\u62a4\uff0c\u8d2d\u4e703\u5e74\u4f18\u60e050%<\/div>\r\n  <\/div>\r\n\r\n  <div class=\"flex items-center flex-col md:flex-row lg:flex-col xl:flex-row 2xl:flex-col gap-6 shrink-0\">\r\n          <a href=\"https:\/\/www.likacloud.com\/fr\/tolink\/ultahost-wordpress-hosting\/\">\r\n                  <img decoding=\"async\" src=\"https:\/\/www.likacloud.com\/wp-content\/uploads\/2025\/12\/20251227020448.webp\" alt=\"UltaHost LOGO\" class=\"content-promotion-card-icon h-9 min-h-9 dark:hidden\" title=\"\">\r\n          <img decoding=\"async\" src=\"https:\/\/www.likacloud.com\/wp-content\/uploads\/2025\/12\/20251229052118.webp\" alt=\"UltaHost LOGO\" class=\"content-promotion-card-icon h-9 min-h-9 hidden dark:block\" title=\"\">\r\n              <\/a>\r\n    \r\n    <a href=\"https:\/\/www.likacloud.com\/fr\/tolink\/ultahost-wordpress-hosting\/\"\r\n       class=\"bg-blue-500 w-full md:w-auto lg:w-full xl:w-auto 2xl:w-full text-center !text-white dark:!text-gray-200 !px-5 !py-1.5 rounded-full hover:bg-blue-600 transition-colors\">\r\n       \u8bbf\u95ee\u9875\u9762    <\/a>\r\n  <\/div>\r\n<\/div>\n<!-- AUTO_SYNCED_PATTERN_INSERT_END -->\n\n\n\n\n\n<h3 class=\"wp-block-heading\">\u8bbe\u7f6e\u5546\u5e97\u5730\u5740\u4e0e\u8d27\u5e01\u5355\u4f4d<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u5728 WooCommerce \u7684\u8bbe\u7f6e\u5411\u5bfc\u6216\u540e\u7eed\u7684\u201cWooCommerce &gt; 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SKU\u3001\u5e93\u5b58\u6570\u91cf\u4ee5\u53ca\u662f\u5426\u9700\u8981\u7ba1\u7406\u5e93\u5b58\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u5229\u7528\u4ea7\u54c1\u5206\u7c7b\u4e0e\u5c5e\u6027\u7ec4\u7ec7\u5546\u54c1<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u4e3a\u4e86\u63d0\u5347\u7528\u6237\u4f53\u9a8c\u548c SEO 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class=\"wp-block-paragraph\">\u7ba1\u7406\u4ea7\u54c1\u76ee\u5f55\u4e0d\u4ec5\u5305\u62ec\u65b0\u589e\uff0c\u4e5f\u6d89\u53ca\u7ef4\u62a4\u3002\u5b9a\u671f\u68c0\u67e5\u5e93\u5b58\u72b6\u51b5\uff0c\u4f7f\u7528\u201c\u4f4e\u5e93\u5b58\u62a5\u544a\u201d\u529f\u80fd\u9884\u5148\u8865\u8d27\uff0c\u5e76\u5229\u7528\u201c\u4ea7\u54c1\u6807\u7b7e\u201d\u6765\u7a81\u51fa\u663e\u793a\u7279\u8272\u5546\u54c1\u6216\u4fc3\u9500\u6d3b\u52a8\uff0c\u90fd\u662f\u6301\u7eed\u8fd0\u8425\u7684\u5173\u952e\u3002<\/p>\n<!-- AUTO_SYNCED_PATTERN_INSERT_START -->\n\r\n<div class=\"flex justify-between items-center flex-col lg:flex-row xl:flex-col 2xl:flex-row gap-6 sm:gap-8 rounded-lg border border-gray-200 dark:border-gray-700 p-4 mb-8 lg:mb-10 sm:p-6 bg-white dark:bg-gray-750 shadow-md transition-colors duration-300\"\r\n     data-link=\"https:\/\/www.likacloud.com\/fr\/tolink\/hosting-shared-hosting\/\">\r\n     \r\n  <div class=\"flex flex-col gap-3 gap-4 sm:gap-6 w-full\">\r\n    <strong class=\"text-2xl font-semibold text-gray-900 dark:text-gray-200\">\r\n      hosting.com \u5171\u4eab\u4e3b\u673a    <\/strong>\r\n    <div class=\"text-gray-600 dark:text-gray-300 word-word\">\u9ad8\u6027\u80fd\uff0c\u914d\u5907 AMD EPYC CPU\u3001NVMe SSD \u5b58\u50a8\u548c LiteSpeed\uff0c\u5168\u5929\u501924\u5c0f\u65f6\u3001\u5168\u5929\u5019\u7684\u4e13\u5bb6\u5185\u90e8\u652f\u6301\uff0c\u9ad8\u7ea7\u5b89\u5168\u63aa\u65bd\uff0c\u5305\u62ec SSL\u3001\u66b4\u529b\u7834\u89e3\u3001\u6076\u610f\u8f6f\u4ef6\u548c DDoS \u9632\u62a4\uff0c\u8282\u7701\u9ad8\u8fbe 73%<\/div>\r\n  <\/div>\r\n\r\n  <div class=\"flex items-center flex-col md:flex-row lg:flex-col xl:flex-row 2xl:flex-col gap-6 shrink-0\">\r\n          <a href=\"https:\/\/www.likacloud.com\/fr\/tolink\/hosting-shared-hosting\/\">\r\n                  <img decoding=\"async\" src=\"https:\/\/www.likacloud.com\/wp-content\/uploads\/2025\/09\/20250901222940.svg\" alt=\"hosting.com LOGO\" class=\"content-promotion-card-icon h-9 min-h-9 dark:hidden\" title=\"\">\r\n          <img decoding=\"async\" src=\"https:\/\/www.likacloud.com\/wp-content\/uploads\/2025\/12\/20251228220957.webp\" alt=\"hosting.com LOGO\" class=\"content-promotion-card-icon h-9 min-h-9 hidden dark:block\" title=\"\">\r\n              <\/a>\r\n    \r\n    <a href=\"https:\/\/www.likacloud.com\/fr\/tolink\/hosting-shared-hosting\/\"\r\n       class=\"bg-blue-500 w-full md:w-auto lg:w-full xl:w-auto 2xl:w-full text-center !text-white dark:!text-gray-200 !px-5 !py-1.5 rounded-full hover:bg-blue-600 transition-colors\">\r\n       \u8bbf\u95ee\u9875\u9762    <\/a>\r\n  <\/div>\r\n<\/div>\n<!-- AUTO_SYNCED_PATTERN_INSERT_END -->\n\n\n\n\n\n<h2 class=\"wp-block-heading\">\u5b9a\u5236\u5546\u5e97\u5916\u89c2\u4e0e\u5b89\u88c5\u6269\u5c55\u529f\u80fd<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u9ed8\u8ba4\u7684 WooCommerce \u5e97\u9762\u53ef\u80fd\u65e0\u6cd5\u5b8c\u5168\u4f53\u73b0\u4f60\u7684\u54c1\u724c\u4e2a\u6027\u3002\u5e78\u8fd0\u7684\u662f\uff0c\u901a\u8fc7\u4e3b\u9898\u548c\u63d2\u4ef6\uff0c\u4f60\u53ef\u4ee5\u6df1\u5ea6\u5b9a\u5236\u7f51\u7ad9\u7684\u5916\u89c2\u548c\u529f\u80fd\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u9009\u62e9\u4e00\u4e2a\u4e0e WooCommerce \u6df1\u5ea6\u96c6\u6210\u7684 WordPress \u4e3b\u9898\u662f\u7b2c\u4e00\u6b65\u3002\u8bb8\u591a\u4f18\u79c0\u7684\u4e3b\u9898\uff08\u5982 Astra\u3001OceanWP \u6216 Storefront\uff09\u63d0\u4f9b\u4e86\u4e13\u4e3a\u7535\u5546\u8bbe\u8ba1\u7684\u9875\u9762\u6a21\u677f\u548c\u6837\u5f0f\u9009\u9879\uff0c\u53ef\u4ee5\u65e0\u7f1d\u5c55\u793a\u4f60\u7684\u4ea7\u54c1\u3002\u4f60\u8fd8\u53ef\u4ee5\u4f7f\u7528\u9875\u9762\u6784\u5efa\u5668\u63d2\u4ef6\uff08\u5982 Elementor\uff09\u7ed3\u5408\u5176 WooCommerce \u6a21\u5757\uff0c\u901a\u8fc7\u62d6\u62fd\u65b9\u5f0f\u8bbe\u8ba1\u72ec\u7279\u7684\u4ea7\u54c1\u5b58\u6863\u9875\u548c\u5355\u4ea7\u54c1\u9875\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u901a\u8fc7\u4ee3\u7801\u7247\u6bb5\u8fdb\u884c\u9ad8\u7ea7\u5b9a\u5236<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u5bf9\u4e8e\u5f00\u53d1\u8005\u800c\u8a00\uff0cWooCommerce \u63d0\u4f9b\u4e86\u5f3a\u5927\u7684\u94a9\u5b50\uff08Hooks\uff09\u7cfb\u7edf\uff0c\u5141\u8bb8\u4f60\u901a\u8fc7\u6dfb\u52a0\u4ee3\u7801\u7247\u6bb5\u6765\u4fee\u6539\u9ed8\u8ba4\u884c\u4e3a\u3002\u4f8b\u5982\uff0c\u5982\u679c\u4f60\u9700\u8981\u4fee\u6539\u7ed3\u7b97\u5b57\u6bb5\uff0c\u53ef\u4ee5\u5c06\u4ee3\u7801\u6dfb\u52a0\u5230\u5b50\u4e3b\u9898\u7684 <code>functions.php<\/code> \u6587\u4ef6\u4e2d\u3002<\/p>\n<!-- AUTO_INTERNAL_LINKS_START --><p>\u63a8\u8350\u9605\u8bfb <a href=\"https:\/\/www.likacloud.com\/ko\/knowledge\/wordpress\/woocommerce-website-building-guide-from-scratch-12392493\/\">WooCommerce\u5efa\u7ad9\u7ec8\u6781\u6307\u5357\uff1a\u4ece\u96f6\u5f00\u59cb\u6784\u5efa\u9ad8\u6548\u7535\u5546\u7f51\u7ad9<\/a>\u3002<\/p><!-- AUTO_INTERNAL_LINKS_END -->\n\n\n\n\n<p class=\"wp-block-paragraph\">\u4ee5\u4e0b\u662f\u4e00\u4e2a\u793a\u4f8b\u4ee3\u7801\uff0c\u7528\u4e8e\u5728\u7ed3\u7b97\u9875\u9762\u6dfb\u52a0\u4e00\u4e2a\u81ea\u5b9a\u4e49\u7684\u201c\u516c\u53f8\u540d\u79f0\u201d\u5b57\u6bb5\uff08\u5982\u679c\u9ed8\u8ba4\u672a\u542f\u7528\uff09\uff1a<\/p>\n\n\n\n<pre class=\"wp-block-code\"><code class=\"language-php\">add_filter( &#039;woocommerce_checkout_fields&#039;, &#039;custom_override_checkout_fields&#039; );\nfunction custom_override_checkout_fields( $fields ) {\n    $fields[&#039;billing&#039;][&#039;billing_company&#039;][&#039;required&#039;] = true;\n    $fields[&#039;billing&#039;][&#039;billing_company&#039;][&#039;label&#039;] = &#039;\u516c\u53f8\u540d\u79f0&#039;;\n    return $fields;\n}<\/code><\/pre>\n\n\n\n<h3 class=\"wp-block-heading\">\u5b89\u88c5\u5173\u952e\u7684\u4e1a\u52a1\u6269\u5c55\u63d2\u4ef6<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u4e3a\u4e86\u6269\u5c55\u5546\u5e97\u529f\u80fd\uff0c\u4f60\u53ef\u80fd\u9700\u8981\u5b89\u88c5\u989d\u5916\u7684 WooCommerce \u6269\u5c55\u3002\u4f8b\u5982\uff0c<code>WooCommerce Subscriptions<\/code> \u53ef\u4ee5\u9500\u552e\u8ba2\u9605\u5236\u4ea7\u54c1\uff1b<code>WooCommerce Bookings<\/code> \u5141\u8bb8\u5ba2\u6237\u9884\u7ea6\u670d\u52a1\u6216\u79df\u7528\u8d44\u6e90\uff1b\u800c <code>MonsterInsights<\/code> \u7b49\u63d2\u4ef6\u53ef\u4ee5\u5e2e\u52a9\u4f60\u5c06\u5546\u5e97\u6570\u636e\u4e0e Google Analytics \u8fde\u63a5\uff0c\u8fdb\u884c\u6df1\u5ea6\u5206\u6790\u3002\u52a1\u5fc5\u4ece\u53ef\u9760\u6765\u6e90\uff08\u5982 WooCommerce \u5b98\u65b9\u5e02\u573a\uff09\u83b7\u53d6\u63d2\u4ef6\uff0c\u5e76\u6ce8\u610f\u5176\u4e0e\u4f60\u7684 WooCommerce \u6838\u5fc3\u7248\u672c\u7684\u517c\u5bb9\u6027\u3002<\/p>\n<!-- AUTO_SYNCED_PATTERN_INSERT_START -->\n\r\n<div class=\"flex justify-between items-center flex-col lg:flex-row xl:flex-col 2xl:flex-row gap-6 sm:gap-8 rounded-lg border border-gray-200 dark:border-gray-700 p-4 mb-8 lg:mb-10 sm:p-6 bg-white dark:bg-gray-750 shadow-md transition-colors duration-300\"\r\n     data-link=\"https:\/\/www.likacloud.com\/fr\/tolink\/interserver-webhosting\/\">\r\n     \r\n  <div class=\"flex flex-col gap-3 gap-4 sm:gap-6 w-full\">\r\n    <strong class=\"text-2xl font-semibold text-gray-900 dark:text-gray-200\">\r\n      InterServer \u5171\u4eab\u4e3b\u673a    <\/strong>\r\n    <div class=\"text-gray-600 dark:text-gray-300 word-word\">\u5171\u4eab\u4e3b\u673a\u6bcf\u6708 $2.50 USD , \u9996\u6708 $0.1 USD \u4f18\u60e0\u7801 tryinterserver, 461\u4e2a\u4e91\u5e94\u7528\u811a\u672c\uff0c\u4e00\u952e\u5b89\u88c5\u3002<\/div>\r\n  <\/div>\r\n\r\n  <div class=\"flex items-center flex-col md:flex-row lg:flex-col xl:flex-row 2xl:flex-col gap-6 shrink-0\">\r\n          <a href=\"https:\/\/www.likacloud.com\/fr\/tolink\/interserver-webhosting\/\">\r\n                  <img decoding=\"async\" src=\"https:\/\/www.likacloud.com\/wp-content\/uploads\/2025\/12\/20251228045033.svg\" alt=\"InterServer LOGO\" class=\"content-promotion-card-icon h-9 min-h-9 dark:hidden\" title=\"\">\r\n          <img decoding=\"async\" src=\"https:\/\/www.likacloud.com\/wp-content\/uploads\/2025\/12\/20251229054830.webp\" alt=\"InterServer LOGO\" class=\"content-promotion-card-icon h-9 min-h-9 hidden dark:block\" title=\"\">\r\n              <\/a>\r\n    \r\n    <a href=\"https:\/\/www.likacloud.com\/fr\/tolink\/interserver-webhosting\/\"\r\n       class=\"bg-blue-500 w-full md:w-auto lg:w-full xl:w-auto 2xl:w-full text-center !text-white dark:!text-gray-200 !px-5 !py-1.5 rounded-full hover:bg-blue-600 transition-colors\">\r\n       \u8bbf\u95ee\u9875\u9762    <\/a>\r\n  <\/div>\r\n<\/div>\n<!-- AUTO_SYNCED_PATTERN_INSERT_END -->\n\n\n\n\n\n<h2 class=\"wp-block-heading\">\u603b\u7ed3<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u4ece\u7cfb\u7edf\u51c6\u5907\u3001\u521d\u59cb\u914d\u7f6e\u3001\u5546\u54c1\u4e0a\u67b6\u5230\u6df1\u5ea6\u5b9a\u5236\uff0c\u642d\u5efa\u548c\u7ba1\u7406\u4e00\u4e2a\u4e13\u4e1a\u7684 WooCommerce \u7f51\u7ad9\u662f\u4e00\u4e2a\u7cfb\u7edf\u6027\u7684\u5de5\u7a0b\u3002\u5b83\u8981\u6c42\u4f60\u4e0d\u4ec5\u7406\u89e3\u5de5\u5177\u7684\u57fa\u672c\u64cd\u4f5c\uff0c\u66f4\u8981\u6839\u636e\u4f60\u7684\u5177\u4f53\u4e1a\u52a1\u9700\u6c42\u8fdb\u884c\u7075\u6d3b\u914d\u7f6e\u548c\u6269\u5c55\u3002\u5173\u952e\u5728\u4e8e\u9010\u6b65\u5b9e\u65bd\uff1a\u5148\u5efa\u7acb\u4e00\u4e2a\u7a33\u5b9a\u53ef\u7528\u7684\u6838\u5fc3\u5546\u5e97\uff0c\u518d\u901a\u8fc7\u4e3b\u9898\u3001\u63d2\u4ef6\u548c\u5b9a\u5236\u4ee3\u7801\u6765\u4f18\u5316\u7528\u6237\u4f53\u9a8c\u548c\u8fd0\u8425\u6548\u7387\u3002\u6301\u7eed\u5b66\u4e60 WooCommerce 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