{"id":12388807,"date":"2026-04-09T14:43:39","date_gmt":"2026-04-09T06:43:39","guid":{"rendered":"https:\/\/www.likacloud.com\/knowledge\/seo%e4%bc%98%e5%8c%96%e5%ae%9e%e6%88%98%e6%8c%87%e5%8d%97%ef%bc%9a%e4%bb%8e%e5%9f%ba%e7%a1%80%e5%88%b0%e8%bf%9b%e9%98%b6%e7%9a%84%e6%90%9c%e7%b4%a2%e5%bc%95%e6%93%8e%e6%8e%92%e5%90%8d%e7%ad%96\/"},"modified":"2026-04-09T14:48:25","modified_gmt":"2026-04-09T06:48:25","slug":"seo-optimization-guide-from-basics-to-advanced-ranking-strategies-2026","status":"publish","type":"knowledge_post","link":"https:\/\/www.likacloud.com\/ko\/knowledge\/seo\/seo-optimization-guide-from-basics-to-advanced-ranking-strategies-2026\/","title":{"rendered":"\ubc14\uc774\ub450 SEO \ucd5c\uc801\ud654 \uc2e4\uc804 \uac00\uc774\ub4dc: \uae30\ucd08\ubd80\ud130 \uc2ec\ud654\uae4c\uc9c0\uc758 \uac80\uc0c9\uc5d4\uc9c4 \uc21c\uc704 \uc804\ub7b5"},"content":{"rendered":"

\uac80\uc0c9 \uc5d4\uc9c4 \ucd5c\uc801\ud654(SEO)\ub97c \ub9c8\uc2a4\ud130\ud558\ub294 \uac83\uc740 \uc6f9\uc0ac\uc774\ud2b8\uc758 \uac00\uc2dc\uc131\uacfc \ud2b8\ub798\ud53d\uc744 \ud5a5\uc0c1\uc2dc\ud0a4\ub294 \ub370 \uc788\uc5b4 \ud575\uc2ec\uc785\ub2c8\ub2e4. \uc774 \uae00\uc5d0\uc11c\ub294 \uae30\ubcf8 \uac1c\ub150\ubd80\ud130 \uc2e4\uc6a9\uc801\uc778 \uc804\ub7b5\uc5d0 \uc774\ub974\uae30\uae4c\uc9c0\uc758 \uc804 \uacfc\uc815\uc744 \uccb4\uacc4\uc801\uc73c\ub85c \uc18c\uac1c\ud558\uc5ec, \uac80\uc0c9 \uc5d4\uc9c4\uc758 \ud3c9\uac00\ub97c \uacac\ub51c \uc218 \uc788\ub294 \uc6f9\uc0ac\uc774\ud2b8\ub97c \uad6c\ucd95\ud558\uace0 \uc9c0\uc18d\uc801\uc778 \uc21c\uc704 \uc0c1\uc2b9\uc744 \uc2e4\ud604\ud560 \uc218 \uc788\ub3c4\ub85d \ub3c4\uc640\ub4dc\ub9bd\ub2c8\ub2e4.<\/p>\n\n\n\n

SEO \ucd5c\uc801\ud654\uc758 \ud575\uc2ec \uae30\ucd08<\/h2>\n\n\n\n

\uac80\uc0c9 \uc5d4\uc9c4\uc758 \uae30\ubcf8 \uc791\ub3d9 \uc6d0\ub9ac\ub97c \uc774\ud574\ud558\ub294 \uac83\uc740 \ubaa8\ub4e0 \ucd5c\uc801\ud654 \uc791\uc5c5\uc744 \uc218\ud589\ud558\ub294 \ub370 \uc788\uc5b4 \ud544\uc218\uc801\uc778 \uc804\uc81c\uc785\ub2c8\ub2e4. \uac80\uc0c9 \uc5d4\uc9c4\uc740 \ud06c\ub864\ub9c1 \ud504\ub85c\uadf8\ub7a8\uc744 \uc0ac\uc6a9\ud558\uc5ec \uc6f9 \ud398\uc774\uc9c0\uc758 \ucf58\ud150\uce20\ub97c \uc218\uc9d1\ud558\uace0, \uc774\ub97c \uc778\ub371\uc2a4 \ub370\uc774\ud130\ubca0\uc774\uc2a4\ub85c \uad6c\ucd95\ud55c \ub2e4\uc74c, \ubcf5\uc7a1\ud55c \uc54c\uace0\ub9ac\uc998\uc744 \uae30\ubc18\uc73c\ub85c \ud574\ub2f9 \uc778\ub371\uc2a4 \ub370\uc774\ud130\ub97c \uc815\ub82c\ud569\ub2c8\ub2e4. \uadf8 \uacb0\uacfc, \uad00\ub828\uc131\uc774 \uac00\uc7a5 \ub192\uace0 \ud488\uc9c8\uc774 \uc6b0\uc218\ud55c \uacb0\uacfc\ub9cc\uc744 \uc0ac\uc6a9\uc790\uc5d0\uac8c \uc81c\uacf5\ud569\ub2c8\ub2e4. \uc774 \uacfc\uc815\uc758 \uac01 \ub2e8\uacc4\ub294 \uc6b0\ub9ac\uac00 \ucd5c\uc801\ud654\ub97c \uc9c4\ud589\ud560 \uc218 \uc788\ub294 \uc811\uc810\uc744 \uc81c\uacf5\ud574 \uc90d\ub2c8\ub2e4.<\/p>\n\n\n\n

\uc6f9\uc0ac\uc774\ud2b8 \uc778\ub371\uc2f1\uc740 \uccab \ubc88\uc9f8 \ub2e8\uacc4\uc774\uba70, \uac80\uc0c9 \uc5d4\uc9c4\uc774 \uc5ec\ub7ec\ubd84\uc758 \ud398\uc774\uc9c0\ub97c \ubc1c\uacac\ud558\uace0 \ud06c\ub864\ub9c1\ud560 \uc218 \uc788\ub3c4\ub85d \ud558\ub294 \uac83\uc774 \ub9e4\uc6b0 \uc911\uc694\ud569\ub2c8\ub2e4. \ud398\uc774\uc9c0\uc758 \ub85c\ub529 \uc18d\ub3c4, \ubaa8\ubc14\uc77c \uae30\uae30\uc5d0\uc758 \uc801\uc751\uc131, \uadf8\ub9ac\uace0 \ubcf4\uc548\uc131\uc740 \uac80\uc0c9 \uc5d4\uc9c4\uc774 \uc6f9\uc0ac\uc774\ud2b8\uc758 \uae30\ubcf8\uc801\uc778 \uc0ac\uc6a9\uc790 \uacbd\ud5d8\uc744 \ud3c9\uac00\ud560 \ub54c \uace0\ub824\ud558\ub294 \ud575\uc2ec \uae30\uc220 \uc9c0\ud45c\uc785\ub2c8\ub2e4. \uc774\ub7ec\ud55c \uc694\uc18c\ub4e4\uc740 \uc6f9\uc0ac\uc774\ud2b8\uac00 \uc88b\uc740 \ucd08\uae30 \uc21c\uc704\ub97c \uc5bb\uc744 \uc218 \uc788\ub294\uc9c0 \uc9c1\uc811\uc801\uc778 \uc601\ud5a5\uc744 \ubbf8\uce69\ub2c8\ub2e4.<\/p>\n

\ucd94\ucc9c \uc77d\uae30 SEO \ucd5c\uc801\ud654\uc5d0 \ub300\ud55c \uc885\ud569\uc801\uc778 \ubd84\uc11d: \uae30\ucd08\ubd80\ud130 \uace0\uae09\uae4c\uc9c0\uc758 \uc2e4\uc804 \uc804\ub7b5\uacfc \ud575\uc2ec \uae30\uc220<\/a>\u3002<\/p>\n\n\n\n\n

\ucf58\ud150\uce20\uc758 \uac00\uce58\ub294 \uc5b8\uc81c\ub098 \uc21c\uc704 \uacb0\uc815\uc758 \uae30\ubc18\uc774 \ub429\ub2c8\ub2e4. \uac80\uc0c9 \uc5d4\uc9c4\uc740 \uc0ac\uc6a9\uc790\uc758 \ubb38\uc81c\ub97c \ud574\uacb0\ud558\uace0 \uc644\uc804\ud55c \uc815\ubcf4\ub97c \uc81c\uacf5\ud560 \uc218 \uc788\ub294 \uace0\ud488\uc9c8 \ucf58\ud150\uce20\ub97c \uc6b0\uc120\uc801\uc73c\ub85c \ud45c\uc2dc\ud558\uae30 \uc704\ud574 \ub178\ub825\ud569\ub2c8\ub2e4. \uc774\ub294 \ucf58\ud150\uce20 \uc81c\uc791\uc790\uac00 \ud0c0\uac9f \uc0ac\uc6a9\uc790\uc758 \uac80\uc0c9 \uc758\ub3c4\ub97c \uae4a\uc774 \uc774\ud574\ud558\uace0, \uc774\ub7ec\ud55c \uc758\ub3c4\uc5d0 \uae30\ubc18\ud558\uc5ec \ud3ec\uad04\uc801\uc774\uace0 \uc815\ud655\ud558\uba70 \uc774\ud574\ud558\uae30 \uc26c\uc6b4 \ucf58\ud150\uce20\ub97c \ub9cc\ub4e4\uc5b4\uc57c \ud568\uc744 \uc758\ubbf8\ud569\ub2c8\ub2e4.<\/p>\n\n\n

\n\n
\n \uc6cc\ub4dc\ud504\ub808\uc2a4 \uc694\uc544\uc2a4 SEO<\/strong>\n
WordPress Yoast SEO, AI \uac15\ud654 \ucd5c\uc801\ud654, \ucd94\uac00 \ube44\uc6a9 \uc5c6\uc774 \uc9c1\uc811 \ub0b4\uc7a5\ub418\uc5b4 \uc788\uc2b5\ub2c8\ub2e4. Yoast SEO \uc544\uce74\ub370\ubbf8\uc5d0 \uc644\uc804\ud788 \uc811\uadfc\ud560 \uc218 \uc788\uc73c\uba70, 24\uc2dc\uac04 \uc9c0\uc6d0\uc744 \ud1b5\ud574 \ub2f5\ubcc0, \uc870\uc5b8 \ubc0f \uc9c0\uce68\uc744 \ubc1b\uc744 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/div>\n <\/div>\n\n
\n \n \"\uc6cc\ub4dc\ud504\ub808\uc2a4\n <\/a>\n \n \n Yoast SEO\ub97c \ubc29\ubb38\ud558\uc138\uc694. <\/a>\n <\/div>\n <\/div>\n\n \n\n\n\n\n\n\n

\uc0ac\uc774\ud2b8 \ub0b4\ubd80 \ucd5c\uc801\ud654 \uc804\ub7b5 \uc0c1\uc138 \uc124\uba85<\/h2>\n\n\n\n

\uc0ac\uc774\ud2b8 \ub0b4 \ucd5c\uc801\ud654(Site Optimization)\ub780 \uc6f9\uc0ac\uc774\ud2b8 \uc790\uccb4\uc5d0\uc11c \uc81c\uc5b4\ud560 \uc218 \uc788\ub294 \ubc94\uc704 \ub0b4\uc5d0\uc11c \uc774\ub8e8\uc5b4\uc9c0\ub294 \ubaa8\ub4e0 \uc870\uc815\uc744 \uc758\ubbf8\ud558\uba70, SEO \uc791\uc5c5\uc758 \uc8fc\uc694 \ud575\uc2ec \uc601\uc5ed\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n

\ud0a4\uc6cc\ub4dc \uc870\uc0ac \ubc0f \ucf58\ud150\uce20 \uae30\ud68d<\/h3>\n\n\n\n

\ud0a4\uc6cc\ub4dc\ub294 \uc0ac\uc6a9\uc790\uc640 \ucf58\ud150\uce20\ub97c \uc5f0\uacb0\ud558\ub294 \ub2e4\ub9ac\uc640 \uac19\uc2b5\ub2c8\ub2e4. \ud6a8\uacfc\uc801\uc778 \uc5f0\uad6c\ub97c \uc704\ud574\uc11c\ub294 \ub2e4\uc591\ud55c \ud575\uc2ec \ud0a4\uc6cc\ub4dc\ubd80\ud130 \uc2dc\uc791\ud574\uc57c \ud558\uba70, \uc804\ubb38 \ub3c4\uad6c\ub97c \ud65c\uc6a9\ud558\uc5ec \uac80\uc0c9\ub7c9, \uacbd\uc7c1 \uc815\ub3c4, \uc0c1\uc5c5\uc801 \uac00\uce58\ub97c \ubd84\uc11d\ud574\uc57c \ud569\ub2c8\ub2e4. \ubb34\uc5c7\ubcf4\ub2e4\ub3c4 \uc911\uc694\ud55c \uac83\uc740 \uac80\uc0c9 \uc758\ub3c4\ub97c \ud30c\uc545\ud558\ub294 \uac83\uc785\ub2c8\ub2e4. \uc989, \uc0ac\uc6a9\uc790\uac00 \uadf8 \ud0a4\uc6cc\ub4dc\ub97c \uc785\ub825\ud560 \ub54c \uc815\ubcf4\ub97c \uc5bb\uace0\uc790 \ud558\ub294 \uac83\uc778\uc9c0, \uac70\ub798\ub97c \uc644\ub8cc\ud558\uace0\uc790 \ud558\ub294 \uac83\uc778\uc9c0, \uc544\ub2c8\uba74 \ud2b9\uc815 \uc6f9\uc0ac\uc774\ud2b8\ub97c \ucc3e\uace0\uc790 \ud558\ub294 \uac83\uc778\uc9c0\ub97c \uc774\ud574\ud574\uc57c \ud569\ub2c8\ub2e4. \uc774\ub7ec\ud55c \uac80\uc0c9 \uc758\ub3c4\uc5d0 \uae30\ubc18\ud558\uc5ec \ud575\uc2ec \ud0a4\uc6cc\ub4dc\ub97c \ud655\uc7a5\ud558\uc5ec \ub871\ud14c\uc77c \ud0a4\uc6cc\ub4dc\ub85c \ubc1c\uc804\uc2dc\ud0a4\uace0, \uc774\ub97c \uc6f9\uc0ac\uc774\ud2b8\uc758 \ucf58\ud150\uce20 \uad6c\uc870\uc5d0 \uccb4\uacc4\uc801\uc73c\ub85c \ubc18\uc601\uc2dc\ucf1c \uc8fc\uc81c \ud074\ub7ec\uc2a4\ud130\ub97c \ud615\uc131\ud574\uc57c \ud569\ub2c8\ub2e4.<\/p>\n\n\n\n

\ud398\uc774\uc9c0 \uc694\uc18c \ucd5c\uc801\ud654 (Page Element Optimization)<\/h3>\n\n\n\n

\ubaa8\ub4e0 \ud398\uc774\uc9c0\ub294 \uc138\uc2ec\ud558\uac8c \ucd5c\uc801\ud654\ub418\uc5b4\uc57c \ud569\ub2c8\ub2e4. \uc81c\ubaa9 \ud0dc\uadf8\ub294 \ud398\uc774\uc9c0 \ub0b4\uc6a9\uc744 \uac04\uacb0\ud558\uac8c \uc694\uc57d\ud55c \uac83\uc73c\ub85c, \uc8fc\uc694 \ud0a4\uc6cc\ub4dc\ub97c \ud3ec\ud568\ud558\uace0 \uc788\uc5b4\uc57c \ud558\uba70 \ub3c5\uc790\uc758 \uad00\uc2ec\uc744 \ub04c\uc5b4\uc57c \ud569\ub2c8\ub2e4. \uba54\ud0c0 \uc124\uba85\ubb38\uc740 \uc21c\uc704\uc5d0 \uc9c1\uc811\uc801\uc778 \uc601\ud5a5\uc744 \ubbf8\uce58\uc9c0\ub294 \uc54a\uc9c0\ub9cc \ud074\ub9ad\ub960\uc5d0 \uc601\ud5a5\uc744 \ubbf8\uce58\ubbc0\ub85c, \uc758\ubbf8\uac00 \uba85\ud655\ud558\uace0 \ub3c5\uc790\uac00 \ud589\ub3d9\uc744 \ucde8\ud558\ub3c4\ub85d \uc720\ub3c4\ud558\ub294 \ubb38\uc7a5\uc73c\ub85c \uc791\uc131\ub418\uc5b4\uc57c \ud569\ub2c8\ub2e4. URL \uad6c\uc870\ub294 \uac04\uacb0\ud558\uace0 \uc77d\uae30 \uc26c\uc6cc\uc57c \ud558\uba70 \ud0a4\uc6cc\ub4dc\ub97c \ud3ec\ud568\ud574\uc57c \ud569\ub2c8\ub2e4. H1\ubd80\ud130 H6\uae4c\uc9c0\uc758 \uc81c\ubaa9 \ud0dc\uadf8\ub97c \uc801\uc808\ud788 \uc0ac\uc6a9\ud558\uc5ec \ucf58\ud150\uce20\uc758 \uad6c\uc870\ub97c \uba85\ud655\ud788 \ud558\uace0, \ubcf8\ubb38\uc5d0 \ud0a4\uc6cc\ub4dc\ub97c \uc790\uc5f0\uc2a4\ub7fd\uac8c \ud3ec\ud568\uc2dc\ucf1c\uc57c \ud569\ub2c8\ub2e4.<\/p>\n\n\n\n

\uae30\uc220\uc801 SEO\uc640 \uc6f9\uc0ac\uc774\ud2b8 \uad6c\uc870<\/h3>\n\n\n\n

\uba85\ud655\ud558\uace0 \ud3c9\ud3c9\ud55c \uc6f9\uc0ac\uc774\ud2b8 \uad6c\uc870\ub294 \uac80\uc0c9 \uc5d4\uc9c4\uc774 \ud6a8\uc728\uc801\uc73c\ub85c \ucf58\ud150\uce20\ub97c \uc218\uc9d1\ud558\uace0 \uadf8 \uc911\uc694\ub3c4\ub97c \ud3c9\uac00\ud558\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub429\ub2c8\ub2e4. \ub17c\ub9ac\uc801\uc73c\ub85c \uc77c\uad00\ub41c \ub0b4\ubd80 \ub9c1\ud06c \uad6c\uc870\ub97c \ub9cc\ub4e4\uace0, \ud06c\ub7fc\ubc14(Breadcrumb Navigation)\ub97c \uc0ac\uc6a9\ud558\uba70, \ud45c\uc900\uc5d0 \ub9de\ub294 XML \uc0ac\uc774\ud2b8 \ub9f5\uc744 \uc81c\ucd9c\ud558\uc138\uc694. \uc6f9\uc0ac\uc774\ud2b8\uac00 \ub2e4\uc591\ud55c \uc7a5\uce58\uc5d0\uc11c \ube60\ub974\uace0 \uc62c\ubc14\ub974\uac8c \ud45c\uc2dc\ub418\ub3c4\ub85d \ud558\uba70, \ud575\uc2ec \ud398\uc774\uc9c0\uc758 \uc131\ub2a5 \uc9c0\ud45c\ub4e4\uc774 \uc591\ud638\ud55c \uc0c1\ud0dc\ub97c \uc720\uc9c0\ud574\uc57c \ud569\ub2c8\ub2e4. HTTPS \ud504\ub85c\ud1a0\ucf5c\uc744 \uc0ac\uc6a9\ud558\uc5ec \ub370\uc774\ud130 \uc804\uc1a1\uc758 \ubcf4\uc548\uc744 \ubcf4\uc7a5\ud558\uace0, \uc190\uc0c1\ub41c \ubaa8\ub4e0 \ub9c1\ud06c\ub97c \uc218\uc815\ud558\uc138\uc694.<\/p>\n

\ucd94\ucc9c \uc77d\uae30 SEO \ucd5c\uc801\ud654\uc5d0 \ub300\ud55c \uc885\ud569\uc801\uc778 \ubd84\uc11d: \uc6f9\uc0ac\uc774\ud2b8\uc758 \uc790\uc5f0 \uc21c\uc704\ub97c \ud5a5\uc0c1\uc2dc\ud0a4\ub294 \ud575\uc2ec \uc804\ub7b5\ub4e4<\/a>\u3002<\/p>\n\n\n\n\n

\uc0ac\uc774\ud2b8 \uc678\ubd80 \ucd5c\uc801\ud654(Off-Page Optimization)\uc640 \uad8c\uc704\uc131 \uad6c\ucd95(Authority Building)<\/h2>\n\n\n\n

\uc624\ud504\uc0ac\uc774\ud2b8 \ucd5c\uc801\ud654(Off-site Optimization)\ub294 \ub2e4\ub978 \uace0\ud488\uc9c8 \uc6f9\uc0ac\uc774\ud2b8\ub85c\ubd80\ud130\uc758 \ub9c1\ud06c\uc640 \uc5b8\uae09\uc744 \ud68d\ub4dd\ud568\uc73c\ub85c\uc368 \uc790\uc2e0\uc758 \uc6f9\uc0ac\uc774\ud2b8\uc758 \uad8c\uc704\uc131\uacfc \uc2e0\ub8b0\uc131\uc744 \ub192\uc774\ub294 \uacfc\uc815\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n

\uace0\ud488\uc9c8\uc758 \uc678\ubd80 \ub9c1\ud06c, \ud2b9\ud788 \uad00\ub828 \ubd84\uc57c\uc758 \uad8c\uc704 \uc788\ub294 \uc6f9\uc0ac\uc774\ud2b8\uc5d0\uc11c \uc628 \ub9c1\ud06c\ub294 \uac80\uc0c9 \uc5d4\uc9c4\uc5d0\uac8c \uac15\ub825\ud55c \uc2e0\ub8b0\uc758 \uc0c1\uc9d5\uc73c\ub85c \uc5ec\uaca8\uc9d1\ub2c8\ub2e4. \uc774\ub7ec\ud55c \ub9c1\ud06c\ub97c \uc5bb\ub294 \uac00\uc7a5 \uc88b\uc740 \ubc29\ubc95\uc740 \ub300\uccb4\ud560 \uc218 \uc5c6\uace0, \uc778\uc6a9\ud558\uac70\ub098 \uacf5\uc720\ud560 \uac00\uce58\uac00 \uc788\ub294 \uc720\uc6a9\ud55c \ucf58\ud150\uce20\ub97c \ub9cc\ub4dc\ub294 \uac83\uc785\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4, \uc2ec\ub3c4 \uc788\ub294 \uc5f0\uad6c \ubcf4\uace0\uc11c, \ub3c5\ucc3d\uc801\uc778 \ub370\uc774\ud130 \ubd84\uc11d \uacb0\uacfc, \uc2e4\uc6a9\uc801\uc778 \ub3c4\uad6c, \ub610\ub294 \uac10\ub3d9\uc801\uc778 \uc2dc\uac01\uc801 \ucf58\ud150\uce20\ub294 \uc790\uc5f0\uc2a4\ub7fd\uac8c \ub9c1\ud06c\ub97c \uc720\ub3c4\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n

\uc9c1\uc811\uc801\uc778 \ub9c1\ud06c \uc678\uc5d0\ub3c4, \ube0c\ub79c\ub4dc\uac00 \uc18c\uc15c \ubbf8\ub514\uc5b4, \uc5c5\uacc4 \ud3ec\ub7fc, \ub274\uc2a4 \ubbf8\ub514\uc5b4\uc5d0\uc11c \uc5b8\uae09\ub418\ub294 \uac83\ub3c4 \uc628\ub77c\uc778\uc5d0\uc11c\uc758 \ube0c\ub79c\ub4dc \uac00\uc2dc\uc131\uacfc \uc601\ud5a5\ub825\uc744 \ub192\uc774\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub429\ub2c8\ub2e4. \uc18c\uc15c \ubbf8\ub514\uc5b4\uc758 \uc2e0\ud638\uac00 \uc21c\uc704\uc5d0 \ubbf8\uce58\ub294 \uc9c1\uc811\uc801\uc778 \uc601\ud5a5\uc5d0 \ub300\ud574\uc11c\ub294 \uc544\uc9c1 \ub17c\ub780\uc774 \uc788\uc9c0\ub9cc, \uae0d\uc815\uc801\uc778 \uc18c\uc15c \ud65c\ub3d9\uc740 \ud2b8\ub798\ud53d\uacfc \uad00\uc2ec\uc744 \uc720\ubc1c\ud558\uc5ec \uac04\uc811\uc801\uc73c\ub85c SEO\uc5d0 \ub3c4\uc6c0\uc774 \ub429\ub2c8\ub2e4.<\/p>\n\n\n

\n\n
\n \uc6cc\ub4dc\ud504\ub808\uc2a4 \ub7ad\ud06c \ub9e4\uc2a4 SEO<\/strong>\n
\ud0a4\uc6cc\ub4dc \uc21c\uc704 \ucd94\uc801\uae30, AI \uac80\uc0c9 \ud2b8\ub798\ud53d \ucd94\uc801\uae30, \uad6c\uae00 \uc778\ub371\uc2a4 \uc0c1\ud0dc \ucd94\uc801\uae30, WooCommerce SEO PRO, \ud0a4\uc6cc\ub4dc \ucd5c\uc801\ud654, \uc790\ub3d9 SEO \uc0ac\uc774\ud2b8 \ub9f5.<\/div>\n <\/div>\n\n
\n \n \"\uc6cc\ub4dc\ud504\ub808\uc2a4\n <\/a>\n \n \n \ub79c\ud06c \ub9c8\uc2a4(Rank Math) SEO\ub97c \ubc29\ubb38\ud558\uc138\uc694. <\/a>\n <\/div>\n <\/div>\n\n \n\n\n\n\n\n\n

\uad00\uacc4 \ub124\ud2b8\uc6cc\ud06c\ub97c \uad6c\ucd95\ud558\ub294 \uac83, \uc608\ub97c \ub4e4\uc5b4 \uc5c5\uacc4 \ube14\ub85c\uac70, \uae30\uc790 \ub610\ub294 \ucee4\ubba4\ub2c8\ud2f0 \uc601\ud5a5\ub825\uc790\ub4e4\uacfc\uc758 \uc5f0\ub77d\uc744 \uc720\uc9c0\ud558\ub294 \uac83\uc740 \ud569\ub9ac\uc801\uc778 \ud611\ub825\uacfc \ud64d\ubcf4\ub97c \ud1b5\ud574 \uc7a5\uae30\uc801\uc73c\ub85c \uc548\uc815\uc801\uc778 \uc678\ubd80 \uc218\uc775\uc744 \uac00\uc838\uc62c \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ud56d\uc0c1 \uac00\uce58 \uc81c\uacf5\uc744 \ucd5c\uc6b0\uc120\uc73c\ub85c \uc0dd\uac01\ud558\uba70, \ub9c1\ud06c\ub97c \uc870\uc791\ud558\ub294 \ubd88\ubc95\uc801\uc778 \ubc29\ubc95\uc740 \ud53c\ud574\uc57c \ud569\ub2c8\ub2e4.<\/p>\n\n\n\n

\uace0\uae09 \uc804\ub7b5 \ubc0f \uc9c0\uc18d\uc801\uc778 \ucd5c\uc801\ud654<\/h2>\n\n\n\n

SEO\ub294 \ud55c \ubc88\ub9cc \uc218\ud589\ud558\uba74 \ub05d\ub098\ub294 \uc791\uc5c5\uc774 \uc544\ub2c8\ub77c, \uc9c0\uc18d\uc801\uc73c\ub85c \ubaa8\ub2c8\ud130\ub9c1, \ubd84\uc11d, \uc870\uc815\uc774 \ud544\uc694\ud55c \ub3d9\uc801\uc778 \uacfc\uc815\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n

\ub370\uc774\ud130 \ubd84\uc11d \ubc0f \uc804\ub7b5 \uc870\uc815<\/h3>\n\n\n\n

\uc804\ubb38\uc801\uc778 \ubd84\uc11d \ub3c4\uad6c\ub97c \uc0ac\uc6a9\ud558\uc5ec \uc6f9\uc0ac\uc774\ud2b8\uc758 \ud575\uc2ec \uc131\uacfc \uc9c0\ud45c\ub97c \ubaa8\ub2c8\ud130\ub9c1\ud558\uc138\uc694. \uc5ec\uae30\uc5d0\ub294 \uc720\uae30\uc801 \uac80\uc0c9 \ud2b8\ub798\ud53d, \ud0a4\uc6cc\ub4dc \uc21c\uc704 \ubcc0\ud654, \ud074\ub9ad\ub960, \ud398\uc774\uc9c0 \uccb4\ub958 \uc2dc\uac04 \ub4f1\uc774 \ud3ec\ud568\ub429\ub2c8\ub2e4. \uc774\ub7ec\ud55c \ub370\uc774\ud130\ub97c \ubd84\uc11d\ud568\uc73c\ub85c\uc368 \uc5b4\ub5a4 \uc804\ub7b5\uc774 \ud6a8\uacfc\uc801\uc778\uc9c0, \uc5b4\ub5a4 \ucf58\ud150\uce20\uac00 \uc778\uae30 \uc788\ub294\uc9c0\ub97c \ud30c\uc545\ud560 \uc218 \uc788\uc73c\uba70, \uc774\ub97c \ubc14\ud0d5\uc73c\ub85c \ud5a5\ud6c4 \ucf58\ud150\uce20 \uc81c\uc791 \ubc0f \ucd5c\uc801\ud654 \ubc29\ud5a5\uc744 \uc870\uc815\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ud2b9\ud788 \ub192\uc740 \uc804\ud658\uc728\uc744 \uac00\uc838\uc624\ub294 \ud0a4\uc6cc\ub4dc\uc640 \ud398\uc774\uc9c0\uc5d0 \uc8fc\ubaa9\ud558\uace0, \uadf8 \ubd80\ubd84\uc5d0 \ub354 \ub9ce\uc740 \ub9ac\uc18c\uc2a4\ub97c \ud22c\uc790\ud558\uc5ec \ucd5c\uc801\ud654\ub97c \uc9c4\ud589\ud558\uc138\uc694.<\/p>\n

\ucd94\ucc9c \uc77d\uae30 \uc6f9\uc0ac\uc774\ud2b8 \uc21c\uc704\ub97c \ub192\uc774\uace0 \uc2f6\uc73c\uc2e0\uac00\uc694? SEO \ucd5c\uc801\ud654\uc758 \ud575\uc2ec \uc804\ub7b5\uacfc \uc2e4\uc804 \uae30\uc220\uc744 \ubaa8\ub450 \uc54c\uc544\ubcf4\uc138\uc694.<\/a>\u3002<\/p>\n\n\n\n\n

User Experience and Engagement<\/h3>\n\n\n\n

\uac80\uc0c9 \uc5d4\uc9c4\ub4e4\uc740 \uc810\uc810 \ub354 \uc2e4\uc81c \uc0ac\uc6a9\uc790\uc758 \ud589\ub3d9 \ub370\uc774\ud130\ub97c \uc911\uc694\ud558\uac8c \uc5ec\uae30\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ud398\uc774\uc9c0 \uc774\ud0c8\ub960\uc744 \uc904\uc774\uace0, \ud3c9\uade0 \uccb4\ub958 \uc2dc\uac04\uc744 \ub298\ub9ac\uba70, \ud398\uc774\uc9c0\ub97c \ub354 \uae4a\uc774 \ud0d0\uc0c9\ud558\ub3c4\ub85d \uc720\ub3c4\ud558\ub294 \uac83\uc740 \ubaa8\ub450 \uac80\uc0c9 \uc5d4\uc9c4\uc5d0 \uae0d\uc815\uc801\uc778 \uc2e0\ud638\ub97c \uc804\ub2ec\ud558\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub429\ub2c8\ub2e4. \uc0ac\uc6a9\uc790\uc640\uc758 \uc0c1\ud638\uc791\uc6a9\uc744 \ucd5c\uc801\ud654\ud558\uc5ec \uc6f9\uc0ac\uc774\ud2b8\uac00 \uc27d\uac8c \ud0d0\uc0c9\ub420 \uc218 \uc788\ub3c4\ub85d \ud558\uace0, \ucf58\ud150\uce20\uac00 \uba85\ud655\ud558\uace0 \uc77d\uae30 \uc27d\ub3c4\ub85d \ub9cc\ub4e4\uba70, \uba85\ud655\ud55c \ud589\ub3d9 \uc720\ub3c4 \uba54\uc2dc\uc9c0\ub97c \ud3ec\ud568\uc2dc\ud0a4\ub294 \uac83\uc774 \uc911\uc694\ud569\ub2c8\ub2e4. \uc6f9\ud398\uc774\uc9c0\uc758 \ud575\uc2ec \uc0ac\uc6a9\uc790 \uacbd\ud5d8 \uc9c0\ud45c\uc778 \ub85c\ub529 \uc18d\ub3c4, \uc0c1\ud638\uc791\uc6a9\uc131, \uc2dc\uac01\uc801 \uc548\uc815\uc131 \ub4f1\uc740 \uc774\ubbf8 \uc21c\uc704 \uacb0\uc815 \uc694\uc18c\ub85c \uba85\ud655\ud788 \uace0\ub824\ub418\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n

\uac80\uc0c9 \uc0dd\ud0dc\uacc4\uc758 \ubcc0\ud654\uc5d0 \uc801\uc751\ud558\uae30<\/h3>\n\n\n\n

\uac80\uc0c9 \ubc29\uc2dd\uc740 \ub2e8\uc21c\ud55c \ud14d\uc2a4\ud2b8 \uac80\uc0c9\uc5d0\uc11c \uc74c\uc131 \uac80\uc0c9, \uc2dc\uac01\uc801 \uac80\uc0c9, \uadf8\ub9ac\uace0 \uac1c\uc778\ud654\ub41c \uac80\uc0c9 \ubc29\ud5a5\uc73c\ub85c \ubc1c\uc804\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc74c\uc131 \uac80\uc0c9\uc5d0 \uc801\ud569\ud55c \uc9c8\ubb38-\ub2f5\ubcc0 \ud615\uc2dd\uc73c\ub85c \ucf58\ud150\uce20\ub97c \ucd5c\uc801\ud654\ud558\uace0, \uc774\ubbf8\uc9c0\uc640 \ube44\ub514\uc624\uc5d0 \uad6c\uc870\ud654\ub41c \ub370\uc774\ud130\ub97c \ucd94\uac00\ud558\uba70, \ub85c\uceec \uac80\uc0c9 \ucd5c\uc801\ud654\uc5d0 \uc8fc\ubaa9\ud558\ub294 \uac83\uc740 \uacbd\uc7c1\ub825\uc744 \uc720\uc9c0\ud558\uae30 \uc704\ud55c \uc911\uc694\ud55c \ubc29\ud5a5\ub4e4\uc785\ub2c8\ub2e4. \ub610\ud55c, \uac80\uc0c9 \uc5d4\uc9c4\uc758 \uc6f9\uc0ac\uc774\ud2b8 \uad00\ub9ac\uc790 \uac00\uc774\ub4dc\ub77c\uc778\uc744 \uc5c4\uaca9\ud788 \uc900\uc218\ud558\uace0 \u2018\ubc31\ud5a5\uc2dd SEO(White Hat SEO)\u2019\ub97c \uace0\uc218\ud558\uc5ec, \ucc98\ubc8c\uc744 \ubc1b\uc744 \uc218 \uc788\ub294 \ub2e8\uae30\uc801\uc778 \ud22c\uae30\uc801 \ud589\uc704\ub97c \ud53c\ud574\uc57c \ud569\ub2c8\ub2e4.<\/p>\n\n\n

\n\n
\n \uc6cc\ub4dc\ud504\ub808\uc2a4 SEOPress<\/strong>\n
AI \ucd5c\uc801\ud654, \uad6c\uc870\ud654\ub41c \ub370\uc774\ud130 \ud615\uc2dd, \uad6c\uae00 \uac80\uc0c9 \ucf58\uc194, \ub85c\uceec SEO, \ub9ac\ub514\ub809\uc158 \ubc0f 404 \uc624\ub958, \ud0a4\uc6cc\ub4dc \uc21c\uc704, \uc5ed \ub9c1\ud06c \ubaa8\ub2c8\ud130\ub9c1, \uc6cc\ub4dc\ud504\ub808\uc2a4 \ud50c\ub7ec\uadf8\uc778\uacfc \uc11c\ub4dc \ud30c\ud2f0 \uc560\ud50c\ub9ac\ucf00\uc774\uc158 \ud638\ud658\uc131.<\/div>\n <\/div>\n\n
\n \n \"\uc6cc\ub4dc\ud504\ub808\uc2a4\n <\/a>\n \n \n SEOPress\ub97c \ubc29\ubb38\ud558\uc138\uc694. <\/a>\n <\/div>\n <\/div>\n\n \n\n\n\n\n\n\n

\uc694\uc57d<\/h2>\n\n\n\n

\uc131\uacf5\uc801\uc778 SEO \ucd5c\uc801\ud654\ub294 \uccb4\uacc4\uc801\uc778 \uacfc\uc815\uc73c\ub85c, \uac80\uc0c9 \uc5d4\uc9c4\uc758 \uae30\ubcf8 \uc6d0\ub9ac\ub97c \uc774\ud574\ud558\ub294 \uac83\uc5d0\uc11c \uc2dc\uc791\ud558\uc5ec \uc0ac\uc774\ud2b8 \ub0b4 \ucf58\ud150\uce20\uc640 \uae30\uc220\uc801\uc778 \ucd5c\uc801\ud654\ub97c \ud1b5\ud574 \uad6c\ud604\ub418\uba70, \uc678\ubd80\uc758 \uad8c\uc704 \uc788\ub294 \uc790\uc6d0\uc744 \ud65c\uc6a9\ud558\uc5ec \uadf8 \ud6a8\uacfc\ub97c \ub354\uc6b1 \uacf5\uace0\ud788 \ud569\ub2c8\ub2e4. \uc774 \uc804\uccb4 \uacfc\uc815\uc740 \uc0ac\uc6a9\uc790 \uac00\uce58\ub97c \uc911\uc2ec\uc73c\ub85c \uc774\ub8e8\uc5b4\uc838\uc57c \ud558\uba70, \ub370\uc774\ud130 \ubd84\uc11d\uc744 \uae30\ubc18\uc73c\ub85c \uc9c4\ud589\ub418\uc5b4\uc57c \ud558\uba70, \uac80\uc0c9 \uc5d4\uc9c4 \uc0dd\ud0dc\uacc4\uc758 \ubcc0\ud654\uc5d0 \ub300\ud55c \uc801\uc751 \ub2a5\ub825\uc744 \uc720\uc9c0\ud574\uc57c \ud569\ub2c8\ub2e4. \uae30\ubcf8\uc801\uc778 \uc791\uc5c5\uc744 \ucca0\uc800\ud788 \uc218\ud589\ud558\uace0 \uc7a5\uae30\uc801\uc778 \uc2e4\ud589\uacfc \ubc18\ubcf5\uc801\uc778 \uac1c\uc120\uc744 \uc9c0\uc18d\ud558\ub294 \uac83\uc774 \uac80\uc0c9 \uc5d4\uc9c4\uc5d0\uc11c \uc0ac\uc774\ud2b8\uc758 \uc21c\uc704\ub97c \ud5a5\uc0c1\uc2dc\ud0a4\ub294 \uc2e0\ub8b0\ud560 \uc218 \uc788\ub294 \ubc29\ubc95\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n

\uc790\uc8fc \ubb3b\ub294 \uc9c8\ubb38<\/h2>\n\n\n\n

\uc0c8 \uc6f9\uc0ac\uc774\ud2b8\uac00 \uac80\uc0c9 \uc5d4\uc9c4\uc5d0\uc11c \uacb0\uacfc\ub97c \ubcf4\uc5ec\uc8fc\ub824\uba74 \uc5bc\ub9c8\ub098 \uc624\ub798 \uae30\ub2e4\ub824\uc57c \ud558\ub098\uc694?<\/h3>\n\n\n\n

\uc0c8\ub85c\uc6b4 \uc6f9\uc0ac\uc774\ud2b8\ub294 \ubcf4\ud1b5 \u201c\uc0cc\ub4dc\ubc15\uc2a4 \uae30\uac04(sandbox period)\u201d\uc774 \ud544\uc694\ud569\ub2c8\ub2e4. \uc774 \uae30\uac04 \ub3d9\uc548 \uac80\uc0c9 \uc5d4\uc9c4\uc740 \ud574\ub2f9 \uc6f9\uc0ac\uc774\ud2b8\uc758 \ucf58\ud150\uce20\ub97c \uc218\uc9d1\ud558\uace0 \uc778\ub371\uc2f1\ud558\uba70, \uadf8 \ud488\uc9c8\uacfc \uc2e0\ub8b0\uc131\uc744 \ud3c9\uac00\ud569\ub2c8\ub2e4. \uc77c\ubc18\uc801\uc73c\ub85c \uae30\ubcf8\uc801\uc778 \uc21c\uc704 \ubcc0\ud654\ub294 \uba87 \ub2ec \ub0b4\uc5d0 \ub098\ud0c0\ub0a0 \uc218 \uc788\uc9c0\ub9cc, \uc548\uc815\uc801\uc778 \ud2b8\ub798\ud53d\uacfc \ub192\uc740 \uc21c\uc704\ub97c \ud655\ubcf4\ud558\uae30 \uc704\ud574\uc11c\ub294 6\uac1c\uc6d4\uc5d0\uc11c 1\ub144 \uc815\ub3c4\uc758 \uc9c0\uc18d\uc801\uc778 \ub178\ub825\uc774 \ud544\uc694\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n

\ud0a4\uc6cc\ub4dc \ubc00\ub3c4\ub294 \uc5ec\uc804\ud788 \uc911\uc694\ud55c \uc21c\uc704 \uc694\uc778\uc778\uac00\uc694?<\/h3>\n\n\n\n

\ud0a4\uc6cc\ub4dc \ubc00\ub3c4\ub294 \uae30\uacc4\uc801\uc778 \uc9c0\ud45c\ub85c\uc11c \uadf8 \uc911\uc694\uc131\uc774 \ud06c\uac8c \uc904\uc5b4\ub4e4\uc5c8\uc2b5\ub2c8\ub2e4. \ud604\ub300\uc758 \uac80\uc0c9 \uc5d4\uc9c4\uc740 \ucf58\ud150\uce20\uc758 \uad00\ub828\uc131, \uc8fc\uc81c\uc758 \ud3ec\uad04\uc131, \uadf8\ub9ac\uace0 \uc790\uc5f0\uc2a4\ub7fd\uace0 \uc720\ucc3d\ud55c \uc5b8\uc5b4 \uc0ac\uc6a9\uc5d0 \ub354 \ub9ce\uc740 \uad00\uc2ec\uc744 \uae30\uc6b8\uc785\ub2c8\ub2e4. \ud0a4\uc6cc\ub4dc\ub97c \uacfc\ub3c4\ud558\uac8c \uc0ac\uc6a9\ud558\ub294 \uac83\uc740 \uc624\ud788\ub824 \uac00\ub3c5\uc131\uc744 \uc800\ud558\uc2dc\ud0a4\uace0 \uc2a4\ud338 \ucf58\ud150\uce20 \ud544\ud130\ub97c \ud65c\uc131\ud654\uc2dc\ud0ac \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc911\uc694\ud55c \uac83\uc740 \uc0ac\uc6a9\uc790\uc758 \uac80\uc0c9 \uc758\ub3c4\ub97c \ucda9\uc871\uc2dc\ud0a4\ub294 \ub370 \ucd08\uc810\uc744 \ub9de\ucd94\ub294 \uac83\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n

\uc18c\uc15c \ubbf8\ub514\uc5b4 \ud65c\ub3d9\uc774 SEO \uc21c\uc704\uc5d0 \uc9c1\uc811\uc801\uc778 \uc601\ud5a5\uc744 \ubbf8\uce58\ub098\uc694?<\/h3>\n\n\n\n

\uc18c\uc15c \ubbf8\ub514\uc5b4 \ud65c\ub3d9\uc740 SEO \uc21c\uc704\uc5d0 \uc9c1\uc811\uc801\uc774\uac70\ub098 \uc54c\uace0\ub9ac\uc998 \ucc28\uc6d0\uc5d0\uc11c\uc758 \uc601\ud5a5\uc744 \ubbf8\uce58\uc9c0\ub294 \uc54a\uc2b5\ub2c8\ub2e4. \ud558\uc9c0\ub9cc \ucf58\ud150\uce20\uc758 \ub178\ucd9c\uc744 \ub298\ub9ac\uace0, \uc790\uc5f0\uc801\uc778 \ud2b8\ub798\ud53d\uc744 \uc720\ub3c4\ud558\uba70, \ube0c\ub79c\ub4dc \uc5b8\uae09\uacfc \ub9c1\ud06c \ud68d\ub4dd\uc744 \ucd09\uc9c4\ud568\uc73c\ub85c\uc368 \uac15\ub825\ud55c \uac04\uc811\uc801\uc778 \uc601\ud5a5\uc744 \ubbf8\uce69\ub2c8\ub2e4. \uc18c\uc15c \ud50c\ub7ab\ud3fc\uc5d0\uc11c \uc778\uae30 \uc788\ub294 \ucf58\ud150\uce20\ub294 \ub2e4\ub978 \uc6f9\uc0ac\uc774\ud2b8\uc758 \uc8fc\ubaa9\uacfc \uc778\uc6a9\uc744 \ubc1b\ub294 \uacbd\uc6b0\uac00 \ub9ce\uc73c\uba70, \uc774\ub294 \uadc0\uc911\ud55c \uc790\uc5f0 \uc678\ubd80 \ub9c1\ud06c\ub97c \uad6c\ucd95\ud558\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub429\ub2c8\ub2e4.<\/p>\n\n\n\n

\ub0b4 \uc6f9\uc0ac\uc774\ud2b8\uac00 \uac80\uc0c9 \uc5d4\uc9c4\uc758 \ucc98\ubc8c\uc744 \ubc1b\uc558\ub294\uc9c0 \uc5b4\ub5bb\uac8c \ud310\ub2e8\ud560 \uc218 \uc788\uc744\uae4c\uc694?<\/h3>\n\n\n\n

\uc6f9\uc0ac\uc774\ud2b8\uac00 \uc218\ub3d9\uc801\uc73c\ub85c \ub610\ub294 \uc54c\uace0\ub9ac\uc998\uc5d0 \uc758\ud574 \ucc98\ubc8c\uc744 \ubc1b\uc73c\uba74 \uc77c\ubc18\uc801\uc73c\ub85c \uba87 \uac00\uc9c0 \uc9d5\ud6c4\uac00 \ub098\ud0c0\ub0a9\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4, \uac80\uc0c9 \uc5d4\uc9c4\uc5d0\uc11c \u201csite:\ub2f9\uc2e0\uc758 \ub3c4\uba54\uc778.com\u201d\uc774\ub77c\ub294 \uba85\ub839\uc744 \uc0ac\uc6a9\ud588\uc744 \ub54c \ud45c\uc2dc\ub418\ub294 \ud398\uc774\uc9c0 \uc218\uac00 \uae09\uaca9\ud788 \uc904\uc5b4\ub4e4\uac70\ub098, \uc6f9\uc0ac\uc774\ud2b8\uc758 \ubaa8\ub4e0 \ud575\uc2ec \ud0a4\uc6cc\ub4dc \uc21c\uc704\uac00 \uc9e7\uc740 \uc2dc\uac04 \ub0b4\uc5d0 \uae09\ub77d\ud558\uac70\ub098, \uad6c\uae00 \uac80\uc0c9 \ucf58\uc194\uc5d0\uc11c \uc218\ub3d9 \uc870\uce58\uc5d0 \ub300\ud55c \uc54c\ub9bc\uc744 \ubc1b\uc744 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub7ec\ud55c \uc0c1\ud669\uc774 \ubc1c\uc0dd\ud558\uba74 \uc6f9\uc0ac\uc774\ud2b8\uc5d0 \uc704\ubc18 \uc0ac\ud56d\uc774 \uc788\ub294\uc9c0 \uc2e0\uc911\ud558\uac8c \uac80\ud1a0\ud574\uc57c \ud569\ub2c8\ub2e4.<\/p>","protected":false},"excerpt":{"rendered":"

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