{"id":12365751,"date":"2026-03-13T13:56:50","date_gmt":"2026-03-13T05:56:50","guid":{"rendered":"https:\/\/www.likacloud.com\/knowledge\/%e7%90%86%e8%a7%a3%e7%99%be%e5%ba%a6%e6%90%9c%e7%b4%a2%e7%ae%97%e6%b3%95%e7%9a%84%e5%9f%ba%e7%a1%80%e5%8e%9f%e7%90%86\/"},"modified":"2026-03-13T14:00:51","modified_gmt":"2026-03-13T06:00:51","slug":"understanding-baidu-search-algorithm-basic-principles","status":"publish","type":"knowledge_post","link":"https:\/\/www.likacloud.com\/vi\/knowledge\/seo\/understanding-baidu-search-algorithm-basic-principles\/","title":{"rendered":"Hi\u1ec3u r\u00f5 c\u00e1c nguy\u00ean l\u00fd c\u01a1 b\u1ea3n c\u1ee7a thu\u1eadt to\u00e1n t\u00ecm ki\u1ebfm c\u1ee7a Baidu"},"content":{"rendered":"

Hi\u1ec3u r\u00f5 c\u00e1c nguy\u00ean l\u00fd c\u01a1 b\u1ea3n c\u1ee7a thu\u1eadt to\u00e1n t\u00ecm ki\u1ebfm c\u1ee7a Baidu<\/h2>\n\n\n\n

M\u1ee5c ti\u00eau c\u1ed1t l\u00f5i c\u1ee7a c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm Baidu l\u00e0 hi\u1ec3u \u0111\u01b0\u1ee3c \u00fd \u0111\u1ecbnh t\u00ecm ki\u1ebfm c\u1ee7a ng\u01b0\u1eddi d\u00f9ng v\u00e0 cung c\u1ea5p nh\u1eefng k\u1ebft qu\u1ea3 ph\u00f9 h\u1ee3p nh\u1ea5t. Algoritma c\u1ee7a Baidu l\u00e0 m\u1ed9t h\u1ec7 th\u1ed1ng c\u1ef1c k\u1ef3 ph\u1ee9c t\u1ea1p, n\u00f3 x\u00e1c \u0111\u1ecbnh th\u1ee9 h\u1ea1ng c\u1ee7a c\u00e1c trang web b\u1eb1ng c\u00e1ch ph\u00e2n t\u00edch h\u00e0ng tr\u0103m y\u1ebfu t\u1ed1 kh\u00e1c nhau. M\u1eb7c d\u00f9 chi ti\u1ebft c\u1ee7a algoritma n\u00e0y l\u00e0 b\u00ed m\u1eadt quan tr\u1ecdng c\u1ee7a Baidu, nh\u01b0ng th\u00f4ng qua h\u01b0\u1edbng d\u1eabn ch\u00ednh th\u1ee9c v\u00e0 kinh nghi\u1ec7m th\u1ef1c h\u00e0nh l\u00e2u d\u00e0i, ch\u00fang ta c\u00f3 th\u1ec3 r\u00fat ra m\u1ed9t s\u1ed1 y\u1ebfu t\u1ed1 ch\u00ednh \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn vi\u1ec7c t\u1ed1i \u01b0u h\u00f3a trang web (SEO) tr\u00ean Baidu.<\/p>\n\n\n\n

Y\u1ebfu t\u1ed1 quan tr\u1ecdng nh\u1ea5t l\u00e0 ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 m\u1ee9c \u0111\u1ed9 li\u00ean quan c\u1ee7a n\u1ed9i dung. Nhi\u1ec1u phi\u00ean b\u1ea3n c\u1eadp nh\u1eadt c\u1ee7a thu\u1eadt to\u00e1n \u201cHurricane\u201d c\u1ee7a Baidu li\u00ean t\u1ee5c lo\u1ea1i b\u1ecf nh\u1eefng n\u1ed9i dung k\u00e9m ch\u1ea5t l\u01b0\u1ee3ng, \u0111\u01b0\u1ee3c thu th\u1eadp m\u1ed9t c\u00e1ch m\u00e1y m\u00f3c ho\u1eb7c kh\u00f4ng li\u00ean quan \u0111\u1ebfn ch\u1ee7 \u0111\u1ec1 t\u00ecm ki\u1ebfm, \u0111\u1ed3ng th\u1eddi khuy\u1ebfn kh\u00edch vi\u1ec7c t\u1ea1o ra nh\u1eefng n\u1ed9i dung mang t\u00ednh ch\u1ea5t \u0111\u1ed9c \u0111\u00e1o, s\u00e2u s\u1eafc v\u00e0 th\u1ef1c s\u1ef1 c\u00f3 th\u1ec3 gi\u1ea3i quy\u1ebft \u0111\u01b0\u1ee3c v\u1ea5n \u0111\u1ec1 c\u1ee7a ng\u01b0\u1eddi d\u00f9ng. \u0110i\u1ec1u n\u00e0y c\u00f3 ngh\u0129a l\u00e0 n\u1ed9i dung c\u1ea7n \u0111\u01b0\u1ee3c ph\u00e2n t\u00edch k\u1ef9 l\u01b0\u1ee1ng d\u1ef1a tr\u00ean c\u00e1c t\u1eeb kh\u00f3a ch\u00ednh, nh\u1eb1m cung c\u1ea5p th\u00f4ng tin c\u00f3 gi\u00e1 tr\u1ecb h\u01a1n so v\u1edbi c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh. Baidu s\u1ebd s\u1eed d\u1ee5ng d\u1eef li\u1ec7u h\u00e0nh vi c\u1ee7a ng\u01b0\u1eddi d\u00f9ng (nh\u01b0 t\u1ef7 l\u1ec7 nh\u1ea5p chu\u1ed9t, th\u1eddi gian truy c\u1eadp trang v\u00e0 t\u1ef7 l\u1ec7 tho\u00e1t trang) \u0111\u1ec3 \u0111\u00e1nh gi\u00e1 xem n\u1ed9i dung \u0111\u00f3 c\u00f3 \u0111\u00e1p \u1ee9<\/p>\n\n\n\n

Th\u1ee9 hai, thu\u1eadt to\u00e1n \u201cQingfeng\u201d c\u1ee7a Baidu nh\u1ea5n m\u1ea1nh t\u1ea7m quan tr\u1ecdng c\u1ee7a tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng tr\u00ean trang web. \u0110i\u1ec1u n\u00e0y bao g\u1ed3m t\u1ed1c \u0111\u1ed9 t\u1ea3i trang, kh\u1ea3 n\u0103ng th\u00edch \u1ee9ng tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng, tr\u1ea3i nghi\u1ec7m xem trang (ch\u1eb3ng h\u1ea1n kh\u00f4ng c\u00f3 qu\u1ea3ng c\u00e1o pop-up g\u00e2y phi\u1ec1n to\u00e1i), v\u00e0 t\u00ednh r\u00f5 r\u00e0ng c\u1ee7a c\u1ea5u tr\u00fac URL. M\u1ed9t trang web t\u1ea3i ch\u1eadm ho\u1eb7c kh\u00f3 s\u1eed d\u1ee5ng tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng s\u1ebd \u1ea3nh h\u01b0\u1edfng nghi\u00eam tr\u1ecdng \u0111\u1ebfn tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng, t\u1eeb \u0111\u00f3 d\u1eabn \u0111\u1ebfn vi\u1ec7c b\u1ecb gi\u1ea3m th\u1ee9 h\u1ea1ng tr\u00ean b\u1ea3ng x\u1ebfp h\u1ea1ng.<\/p>\n\n\n\n

Cu\u1ed1i c\u00f9ng, Baidu v\u1eabn r\u1ea5t coi tr\u1ecdng vi\u1ec7c x\u00e2y d\u1ef1ng c\u00e1c li\u00ean k\u1ebft n\u1ed9i b\u1ed9 v\u00e0 ngo\u1ea1i b\u1ed9 m\u1ed9t c\u00e1ch h\u1ee3p l\u00fd. C\u1ea5u tr\u00fac c\u00e1c li\u00ean k\u1ebft n\u1ed9i b\u1ed9 c\u1ea7n ph\u1ea3i r\u00f5 r\u00e0ng, c\u00f3 kh\u1ea3 n\u0103ng truy\u1ec1n t\u1ea3i \u0111\u00fang gi\u00e1 tr\u1ecb (\u0111\u1ed9 quan tr\u1ecdng) v\u00e0 h\u01b0\u1edbng d\u1eabn ng\u01b0\u1eddi d\u00f9ng trong qu\u00e1 tr\u00ecnh truy c\u1eadp trang web; \u0111\u1ed3ng th\u1eddi, c\u00e1c li\u00ean k\u1ebft ngo\u1ea1i b\u1ed9 c\u00f3 ch\u1ea5t l\u01b0\u1ee3ng cao v\u00e0 li\u00ean quan ch\u1eb7t ch\u1ebd \u0111\u1ebfn n\u1ed9i dung trang web v\u1eabn l\u00e0 y\u1ebfu t\u1ed1 quan tr\u1ecdng th\u1ec3 hi\u1ec7n s\u1ef1 tin t\u01b0\u1edfng t\u1eeb ng\u01b0\u1eddi d\u00f9ng v\u00e0 c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm. Tuy nhi\u00ean, c\u1ea7n l\u01b0u \u00fd r\u1eb1ng Baidu nghi\u00eam kh\u1eafc x\u1eed l\u00fd c\u00e1c h\u00e0nh vi gian l<\/p>\n\n\n\n

N\u1ed9i dung chi\u1ebfn l\u01b0\u1ee3c: T\u1ea1o ra nh\u1eefng n\u1ed9i dung ch\u1ea5t l\u01b0\u1ee3ng cao ph\u00f9 h\u1ee3p v\u1edbi y\u00eau c\u1ea7u c\u1ee7a Baidu<\/h2>\n\n\n\n

N\u1ed9i dung l\u00e0 n\u1ec1n t\u1ea3ng c\u01a1 b\u1ea3n cho vi\u1ec7c t\u1ed1i \u01b0u h\u00f3a SEO tr\u00ean Baidu. C\u00e1ch th\u1ee9c tr\u01b0\u1edbc \u0111\u00e2y l\u00e0 ch\u1ea5t \u0111\u1ea7y t\u1eeb kh\u00f3a v\u00e0o b\u00e0i vi\u1ebft \u0111\u00e3 ho\u00e0n to\u00e0n kh\u00f4ng c\u00f2n hi\u1ec7u qu\u1ea3 n\u1eefa; hi\u1ec7n nay, \u0111i\u1ec1u c\u1ea7n thi\u1ebft l\u00e0 t\u1ea1o ra nh\u1eefng n\u1ed9i dung m\u00e0 c\u1ea3 ng\u01b0\u1eddi d\u00f9ng l\u1eabn c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm \u0111\u1ec1u y\u00eau th\u00edch m\u1ed9t<\/p>\n\n\n

\n\n
\n WordPress Yoast SEO<\/strong>\n
WordPress Yoast SEO, t\u1ed1i \u01b0u h\u00f3a \u0111\u01b0\u1ee3c c\u1ea3i thi\u1ec7n b\u1edfi tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o, t\u00edch h\u1ee3p tr\u1ef1c ti\u1ebfp v\u00e0 kh\u00f4ng c\u00f3 chi ph\u00ed b\u1ed5 sung, truy c\u1eadp \u0111\u1ea7y \u0111\u1ee7 v\u00e0o H\u1ecdc vi\u1ec7n Yoast SEO, h\u1ed7 tr\u1ee3 24\/7: \u0111\u1ec3 nh\u1eadn \u0111\u01b0\u1ee3c c\u00e2u tr\u1ea3 l\u1eddi, l\u1eddi khuy\u00ean v\u00e0 h\u01b0\u1edbng d\u1eabn.<\/div>\n <\/div>\n\n
\n \n \"Logo\n <\/a>\n \n \n Truy c\u1eadp Yoast SEO <\/a>\n <\/div>\n <\/div>\n\n \n\n\n\n\n\n\n

B\u01b0\u1edbc \u0111\u1ea7u ti\u00ean l\u00e0 ti\u1ebfn h\u00e0nh nghi\u00ean c\u1ee9u k\u1ef9 l\u01b0\u1ee1ng v\u1ec1 c\u00e1c t\u1eeb kh\u00f3a. Ch\u00fang ta kh\u00f4ng ch\u1ec9 c\u1ea7n ch\u00fa \u00fd \u0111\u1ebfn nh\u1eefng t\u1eeb kh\u00f3a ph\u1ed5 bi\u1ebfn (t\u1eeb kh\u00f3a \u0111\u1ea7u ng\u00e0nh) c\u00f3 l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm cao, m\u00e0 c\u00f2n c\u1ea7n khai th\u00e1c nhi\u1ec1u t\u1eeb kh\u00f3a d\u00e0i (long-tail keywords) c\u00f3 \u00fd \u0111\u1ecbnh t\u00ecm ki\u1ebfm r\u00f5 r\u00e0ng t\u1eeb ph\u00eda ng\u01b0\u1eddi d\u00f9ng. Nh\u1eefng t\u1eeb kh\u00f3a d\u00e0i n\u00e0y th\u01b0\u1eddng c\u00f3 m\u1ee9c \u0111\u1ed9 c\u1ea1nh tranh th\u1ea5p h\u01a1n v\u00e0 kh\u1ea3 n\u0103ng chuy\u1ec3n \u0111\u1ed5i th\u00e0nh h\u00e0nh \u0111\u1ed9ng mua h\u00e0ng cao h\u01a1n. B\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng c\u00e1c c\u00f4ng c\u1ee5 nh\u01b0 \u201ch\u1ed9p tho\u1ea1i t\u00ecm ki\u1ebfm k\u00e9o xu\u1ed1ng\u201d c\u1ee7a Baidu, \u201ct\u00ecm ki\u1ebfm li\u00ean quan\u201d, c\u0169ng nh\u01b0 c\u00e1c c\u00f4ng c\u1ee5 \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf ri\u00eang cho vi\u1ec7c l\u1eadp k\u1ebf ho\u1ea1ch t\u1eeb kh\u00f3a<\/p>\n\n\n\n

Trong qu\u00e1 tr\u00ecnh t\u1ea1o ra n\u1ed9i dung, c\u1ea7n tu\u00e2n theo nguy\u00ean t\u1eafc E-A-T, bao g\u1ed3m Expertise (chuy\u00ean m\u00f4n), Authoritativeness (uy t\u00edn), v\u00e0 Trustworthiness (\u0111\u00e1ng tin c\u1eady). \u0110i\u1ec1u n\u00e0y \u0111\u00f2i h\u1ecfi ph\u1ea3i th\u1ec3 hi\u1ec7n s\u1ef1 chuy\u00ean s\u00e2u c\u1ee7a n\u1ed9i dung th\u00f4ng qua c\u00e1c d\u1eef li\u1ec7u chi ti\u1ebft, bi\u1ec3u \u0111\u1ed3 r\u00f5 r\u00e0ng, ph\u00e2n t\u00edch tr\u01b0\u1eddng h\u1ee3p c\u1ee5 th\u1ec3, v\u00e0 h\u01b0\u1edbng d\u1eabn t\u1eebng b\u01b0\u1edbc c\u1ee5 th\u1ec3. Ngo\u00e0i ra, vi\u1ec7c cung c\u1ea5p th\u00f4ng tin v\u1ec1 t\u00e1c gi\u1ea3 v\u00e0 th\u00f4ng tin \u0111\u0103ng k\u00fd trang web s\u1ebd gi\u00fap n\u00e2ng cao m\u1ee9c \u0111\u1ed9 c\u00f4ng nh\u1eadn v\u1ec1 uy t\u00edn c\u1ee7a trang web tr\u00ean Baidu.<\/p>\n\n\n\n

Vi\u1ec7c t\u1ed5 ch\u1ee9c v\u00e0 \u0111\u1ecbnh d\u1ea1ng n\u1ed9i dung c\u0169ng r\u1ea5t quan tr\u1ecdng. H\u00e3y s\u1eed d\u1ee5ng c\u00e1c th\u1ebb ti\u00eau \u0111\u1ec1 H1-H6 m\u1ed9t c\u00e1ch h\u1ee3p l\u00fd \u0111\u1ec3 t\u1ea1o ra c\u1ea5u tr\u00fac n\u1ed9i dung r\u00f5 r\u00e0ng, v\u00e0 \u0111\u01b0a c\u00e1c t\u1eeb kh\u00f3a ch\u00ednh c\u00f9ng c\u00e1c bi\u1ebfn th\u1ec3 c\u1ee7a ch\u00fang m\u1ed9t c\u00e1ch t\u1ef1 nhi\u00ean v\u00e0o b\u1ea3n v\u0103n. \u0110i\u1ec1u quan tr\u1ecdng nh\u1ea5t l\u00e0 n\u1ed9i dung ph\u1ea3i d\u1ec5 \u0111\u1ecdc: c\u00e1c \u0111o\u1ea1n v\u0103n ph\u1ea3i \u0111\u01b0\u1ee3c ph\u00e2n chia r\u00f5 r\u00e0ng, v\u00e0 h\u00e3y s\u1eed d\u1ee5ng danh s\u00e1ch c\u0169ng nh\u01b0 b\u1ea3ng bi\u1ec3u m\u1ed9t c\u00e1ch th\u00edch h\u1ee3p \u0111\u1ec3 gi\u1ea3i th\u00edch nh\u1eefng th\u00f4ng tin ph\u1ee9c t\u1ea1p, gi\u00fap ng\u01b0\u1eddi d\u00f9ng nhanh ch\u00f3ng n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c c\u00e1c \u0111i\u1ec3m ch\u00ed<\/p>\n\n\n\n

T\u1ed1i \u01b0u h\u00f3a k\u1ef9 thu\u1eadt: X\u00e2y d\u1ef1ng ki\u1ebfn tr\u00fac website th\u00e2n thi\u1ec7n v\u1edbi Baidu<\/h2>\n\n\n\n

M\u1ed9t n\u1ec1n t\u1ea3ng k\u1ef9 thu\u1eadt m\u1ea1nh m\u1ebd l\u00e0 \u0111i\u1ec1u ki\u1ec7n ti\u00ean quy\u1ebft \u0111\u1ec3 c\u00f3 th\u1ec3 cung c\u1ea5p n\u1ed9i dung ch\u1ea5t l\u01b0\u1ee3ng cao v\u00e0 \u0111\u1ea1t \u0111\u01b0\u1ee3c th\u1ee9 h\u1ea1ng t\u1ed1t tr\u00ean c\u00e1c b\u1ea3ng x\u1ebfp h\u1ea1ng. C\u00f4ng c\u1ee5 SEO k\u1ef9 thu\u1eadt \u0111\u1ea3m b\u1ea3o r\u1eb1ng c\u00e1c bot t\u00ecm ki\u1ebfm c\u1ee7a Baidu c\u00f3 th\u1ec3 thu th\u1eadp, hi\u1ec3u v\u00e0 l\u1eadp ch\u1ec9 m\u1ee5c n\u1ed9i dung tr\u00ean tr<\/p>\n\n\n\n

\u0110\u1ea3m b\u1ea3o r\u1eb1ng trang web c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c c\u00e1c c\u00f4ng c\u1ee5 thu th\u1eadp d\u1eef li\u1ec7u c\u1ee7a Baidu thu th\u1eadp d\u1eef li\u1ec7u m\u1ed9t c\u00e1ch d\u1ec5 d\u00e0ng l\u00e0 \u0111i\u1ec1u c\u01a1 b\u1ea3n nh\u1ea5t. \u0110i\u1ec1u n\u00e0y \u0111\u00f2i h\u1ecfi b\u1ea1n ph\u1ea3i n\u1ed9p v\u00e0 x\u00e1c minh trang web th\u00f4ng qua n\u1ec1n t\u1ea3ng t\u00e0i nguy\u00ean t\u00ecm ki\u1ebfm c\u1ee7a Baidu, \u0111\u1ed3ng th\u1eddi s\u1eed d\u1ee5ng c\u00f4ng c\u1ee5 \u201cCh\u1ea9n \u0111o\u00e1n thu th\u1eadp d\u1eef li\u1ec7u\u201d (Crawling Diagnosis) m\u00e0 h\u1ecd cung c\u1ea5p \u0111\u1ec3 ki\u1ec3m tra t\u00ecnh tr\u1ea1ng thu th\u1eadp d\u1eef li\u1ec7u. M\u1ed9t t\u1ec7p robots.txt r\u00f5 r\u00e0ng v\u00e0 b\u1ea3n \u0111\u1ed3 trang web d\u1ea1ng XML g\u1ecdn g\u00e0ng s\u1ebd gi\u00fap h\u01b0\u1edbng d\u1eabn c\u00e1c c\u00f4ng c\u1ee5 thu th\u1eadp d\u1eef li\u1ec7u m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3. Ngo\u00e0i ra, b\u1ea1n n\u00ean tr\u00e1nh s\u1eed d\u1ee5ng qu\u00e1 nhi\u1ec1u JavaScript ho\u1eb7c Flash \u0111\u1ec3 hi\u1ec3n th\u1ecb n\u1ed9i dung ch\u00ednh, v\u00ec \u0111i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 khi\u1ebfn c\u00e1c c\u00f4ng c\u1ee5 thu th\u1eadp d\u1eef li\u1ec7u kh\u00f4ng th\u1ec3 nh\u1eadn di\u1ec7n \u0111\u01b0\u1ee3c n\u1ed9i dung \u0111\u00f3.<\/p>\n\n\n\n

T\u1ed1c \u0111\u1ed9 trang web l\u00e0 m\u1ed9t y\u1ebfu t\u1ed1 quan tr\u1ecdng trong vi\u1ec7c x\u1ebfp h\u1ea1ng v\u00e0 c\u0169ng l\u00e0 tr\u1ecdng t\u00e2m c\u1ee7a tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng. N\u00e9n h\u00ecnh \u1ea3nh, b\u1eadt ch\u1ee9c n\u0103ng l\u01b0u tr\u1eef \u0111\u1ec7m c\u1ee7a tr\u00ecnh duy\u1ec7t, s\u1eed d\u1ee5ng c\u00e1c d\u1ecbch v\u1ee5 CDN \u0111\u1ec3 t\u0103ng t\u1ed1c \u0111\u1ed9 truy\u1ec1n d\u1eef li\u1ec7u, v\u00e0 t\u1ed1i \u01b0u h\u00f3a m\u00e3 ngu\u1ed3n \u0111\u1ec1u l\u00e0 nh\u1eefng bi\u1ec7n ph\u00e1p hi\u1ec7u qu\u1ea3 \u0111\u1ec3 c\u1ea3i thi\u1ec7n t\u1ed1c \u0111\u1ed9 trang web. Algo \u201cS\u00e9t Ch\u1edbp\u201d c\u1ee7a Baidu \u0111\u00e3 n\u00eau r\u00f5 r\u1eb1ng nh\u1eefng trang web c\u00f3 th\u1eddi gian t\u1ea3i trang \u0111\u1ea7u ti\u00ean tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng qu\u00e1 d\u00e0i s\u1ebd b\u1ecb \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn th\u1ee9 h\u1ea1ng c\u1ee7a ch\u00fang. B\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng c\u00f4ng c\u1ee5 \u201cCh\u1ea9n \u0111o\u00e1n T\u1ed1c \u0111\u1ed9 Trang\u201d tr\u00ean n\u1ec1n t\u1ea3ng t\u00e0i nguy\u00ean t\u00ecm ki\u1ebfm c\u1ee7a Baidu \u0111\u1ec3 nh\u1eadn \u0111\u01b0\u1ee3c c\u00e1c \u0111\u1ec1<\/p>\n\n\n\n

Vi\u1ec7c \u01b0u ti\u00ean l\u1eadp ch\u1ec9 m\u1ee5c cho phi\u00ean b\u1ea3n trang web d\u00e0nh cho thi\u1ebft b\u1ecb di \u0111\u1ed9ng \u0111\u00e3 tr\u1edf th\u00e0nh hi\u1ec7n th\u1ef1c. Baidu \u01b0u ti\u00ean s\u1eed d\u1ee5ng phi\u00ean b\u1ea3n trang web d\u00e0nh cho \u0111i\u1ec7n tho\u1ea1i di \u0111\u1ed9ng \u0111\u1ec3 th\u1ef1c hi\u1ec7n c\u00f4ng vi\u1ec7c l\u1eadp ch\u1ec9 m\u1ee5c v\u00e0 x\u1ebfp h\u1ea1ng. Do \u0111\u00f3, vi\u1ec7c \u00e1p d\u1ee5ng thi\u1ebft k\u1ebf th\u00edch \u1ee9ng (responsive design) ho\u1eb7c c\u00e1c d\u1ecbch v\u1ee5 \u0111\u1ed9ng (dynamic services) l\u00e0 l\u1ef1a ch\u1ecdn c\u1ea7n thi\u1ebft. C\u1ea7n \u0111\u1ea3m b\u1ea3o r\u1eb1ng n\u1ed9i dung tr\u00ean c\u1ea3 phi\u00ean b\u1ea3n di \u0111\u1ed9ng v\u00e0 m\u00e1y t\u00ednh \u0111\u1ec3 b\u00e0n gi\u1ed1ng nhau, v\u00e0 tr\u1ea3i nghi\u1ec7m t\u01b0\u01a1ng t\u00e1c tr\u00ean phi\u00ean b\u1ea3n di \u0111\u1ed9ng \u2013 nh\u01b0 k\u00edch th\u01b0\u1edbc n\u00fat, \u0111\u1ed9 d\u1ec5 \u0111\u1ecdc c\u1ee7a ch\u1eef \u2013 \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf m\u1ed9t c\u00e1ch c\u1ea9n th\u1eadn. Ngo\u00e0i ra, vi\u1ec7c s\u1eed d\u1ee5ng c\u00e1c th\u1ebb d\u1eef li\u1ec7u c\u00f3 c\u1ea5u tr\u00fac (\u0111\u1eb7c bi\u1ec7t l\u00e0 \u0111\u1ecbnh d\u1ea1ng JSON-LD) s\u1ebd gi\u00fap Baidu hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 n\u1ed9i dung trang web, t\u1eeb \u0111\u00f3 t\u0103ng c\u01a1 h\u1ed9i hi\u1ec3n th\u1ecb c\u00e1c th\u00f4ng tin t\u00f3m t\u1eaft chi ti\u1ebft trong k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm v\u00e0 n\u00e2ng cao t\u1ef7 l\u1ec7 ng\u01b0\u1eddi d\u00f9ng nh\u1ea5p v\u00e0o c\u00e1c li\u00ean k\u1ebft \u0111<\/p>\n\n\n\n

Qu\u1ea3n l\u00fd li\u00ean t\u1ee5c v\u00e0 t\u1ed1i \u01b0u h\u00f3a ph\u00e2n t\u00edch d\u1eef li\u1ec7u<\/h2>\n\n\n\n

SEO kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t c\u00f4ng vi\u1ec7c ch\u1ec9 c\u1ea7n th\u1ef1c hi\u1ec7n m\u1ed9t l\u1ea7n l\u00e0 xong; \u0111\u00f3 l\u00e0 m\u1ed9t qu\u00e1 tr\u00ecnh d\u00e0i h\u1ea1n \u0111\u00f2i h\u1ecfi s\u1ef1 theo d\u00f5i li\u00ean t\u1ee5c, ph\u00e2n t\u00edch k\u1ef9 l\u01b0\u1ee1ng v\u00e0 \u0111i\u1ec1u ch\u1ec9nh li\u00ean t\u1ee5c (iterative processes). Vi\u1ec7c x\u00e2y d\u1ef1ng c\u00e1c c\u01a1 ch\u1ebf gi\u00e1m s\u00e1t v\u00e0 t\u1ed1i \u01b0u h\u00f3a hi\u1ec7u qu\u1ea3 l\u00e0 y\u1ebfu t\u1ed1 then ch\u1ed1t \u0111\u1ec3 duy tr\u00ec v\u00e0 n\u00e2<\/p>\n\n\n

\n\n
\n WordPress Rank Math SEO<\/strong>\n
Tr\u00ecnh theo d\u00f5i th\u1ee9 h\u1ea1ng t\u1eeb kh\u00f3a, Tr\u00ecnh theo d\u00f5i l\u01b0u l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm AI, Theo d\u00f5i tr\u1ea1ng th\u00e1i l\u1eadp ch\u1ec9 m\u1ee5c c\u1ee7a Google, WooCommerce SEO PRO, T\u1ed1i \u01b0u h\u00f3a t\u1eeb kh\u00f3a, B\u1ea3n \u0111\u1ed3 trang web SEO t\u1ef1 \u0111\u1ed9ng<\/div>\n <\/div>\n\n
\n \n \"Logo\n <\/a>\n \n \n Truy c\u1eadp Rank Math SEO <\/a>\n <\/div>\n <\/div>\n\n \n\n\n\n\n\n\n

Vi\u1ec7c s\u1eed d\u1ee5ng d\u1eef li\u1ec7u t\u1eeb n\u1ec1n t\u1ea3ng t\u00ecm ki\u1ebfm c\u1ee7a Baidu l\u00e0 v\u00f4 c\u00f9ng quan tr\u1ecdng. H\u00e3y ch\u00fa \u00fd \u0111\u1eb7c bi\u1ec7t \u0111\u1ebfn b\u00e1o c\u00e1o \u201cL\u01b0u l\u01b0\u1ee3ng truy c\u1eadp v\u00e0 T\u1eeb kh\u00f3a\u201d, ph\u00e2n t\u00edch xem nh\u1eefng trang n\u00e0o mang l\u1ea1i l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp, ng\u01b0\u1eddi d\u00f9ng s\u1eed d\u1ee5ng nh\u1eefng t\u1eeb kh\u00f3a n\u00e0o \u0111\u1ec3 truy c\u1eadp v\u00e0o trang web, c\u0169ng nh\u01b0 th\u1ee9 h\u1ea1ng v\u00e0 t\u1ef7 l\u1ec7 nh\u1ea5p v\u00e0o nh\u1eefng t\u1eeb kh\u00f3a \u0111\u00f3 nh\u01b0 th\u1ebf n\u00e0o. Nh\u1eefng d\u1eef li\u1ec7u n\u00e0y c\u00f3 th\u1ec3 ph\u1ea3n \u00e1nh tr\u1ef1c quan hi\u1ec7u qu\u1ea3 c\u1ee7a chi\u1ebfn l\u01b0\u1ee3c SEO v\u00e0 ch\u1ec9 ra h\u01b0\u1edbng t\u1ed1i \u01b0u h\u00f3a c\u1ea7n th\u1ef1c hi\u1ec7n. \u0110\u1ed3ng th\u1eddi, d\u1eef li\u1ec7u v\u1ec1 \u201cS\u1ed1 l\u01b0\u1ee3ng \u0111\u01b0\u1ee3c l\u1eadp ch\u1ec9 m\u1ee5c\u201d v\u00e0 \u201cT\u1ea7n su\u1ea5t thu th\u1eadp n\u1ed9i dung\u201d gi\u00fap theo d\u00f5i t\u00ecnh tr\u1ea1ng s\u1ee9c kh\u1ecfe t\u1ed5ng th\u1ec3 c\u1ee7a trang web trong qu\u00e1 tr\u00ecnh \u0111\u01b0\u1ee3c thu th\u1eadp th\u00f4ng tin b\u1edfi c\u00e1c c\u00f4ng c\u1ee5 t<\/p>\n\n\n\n

Vi\u1ec7c ph\u00e2n t\u00edch nh\u1eadt k\u00fd website c\u00f3 th\u1ec3 gi\u00fap ch\u00fang ta hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 h\u00e0nh vi thu th\u1eadp d\u1eef li\u1ec7u th\u1ef1c t\u1ebf c\u1ee7a c\u00f4ng c\u1ee5 thu th\u1eadp d\u1eef li\u1ec7u c\u1ee7a Baidu (c\u00f2n g\u1ecdi l\u00e0 \u201cspider\u201d c\u1ee7a Baidu). Th\u00f4ng qua ph\u00e2n t\u00edch nh\u1eadt k\u00fd, ch\u00fang ta c\u00f3 th\u1ec3 x\u00e1c \u0111\u1ecbnh xem li\u1ec7u c\u00f4ng c\u1ee5 n\u00e0y c\u00f3 thu th\u1eadp nh\u1eefng trang web v\u00f4 ngh\u0129a kh\u00f4ng, c\u00f3 g\u1eb7p ph\u1ea3i nhi\u1ec1u l\u1ed7i 404 hay kh\u00f4ng, v\u00e0 t\u1ea7n su\u1ea5t thu th\u1eadp d\u1eef li\u1ec7u c\u00f3 h\u1ee3p l\u00fd hay kh\u00f4ng. \u0110i\u1ec1u n\u00e0y r\u1ea5t h\u1eefu \u00edch trong vi\u1ec7c t\u1ed1i \u01b0u h\u00f3a vi\u1ec7c ph\u00e2n b\u1ed5 ngu\u1ed3n l\u1ef1c m\u00e1y ch\u1ee7, \u0111\u1ed3ng th\u1eddi \u0111\u1ea3m b\u1ea3o r\u1eb1ng c\u00e1c tr<\/p>\n\n\n\n

D\u1ef1a tr\u00ean ph\u1ea3n h\u1ed3i t\u1eeb d\u1eef li\u1ec7u, c\u1ea7n ti\u1ebfp t\u1ee5c c\u1ea3i ti\u1ebfn n\u1ed9i dung v\u00e0 c\u00f4ng ngh\u1ec7 m\u1ed9t c\u00e1ch li\u00ean t\u1ee5c. \u0110\u1ed1i v\u1edbi c\u00e1c t\u1eeb kh\u00f3a c\u00f3 ti\u1ec1m n\u0103ng thu h\u00fat l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp, c\u00f3 th\u1ec3 t\u1ed1i \u01b0u h\u00f3a c\u00e1c trang hi\u1ec7n c\u00f3 ho\u1eb7c t\u1ea1o ra n\u1ed9i dung m\u1edbi, \u0111\u1ea7y \u0111\u1ee7 h\u01a1n. \u0110\u1ed1i v\u1edbi nh\u1eefng trang c\u00f3 t\u1ef7 l\u1ec7 ng\u01b0\u1eddi d\u00f9ng r\u1eddi trang cao, c\u1ea7n ki\u1ec3m tra xem n\u1ed9i dung c\u00f3 ph\u00f9 h\u1ee3p v\u1edbi m\u1ee5c \u0111\u00edch t\u00ecm ki\u1ebfm c\u1ee7a ng\u01b0\u1eddi d\u00f9ng hay kh\u00f4ng, ho\u1eb7c xem c\u00f3 v\u1ea5n \u0111\u1ec1 n\u00e0o v\u1ec1 tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng kh\u00f4ng. \u0110\u1ed3ng th\u1eddi, c\u1ea7n theo d\u00f5i c\u00e1c c\u1eadp nh\u1eadt thu\u1eadt to\u00e1n c\u1ee7a Baidu v\u00e0 \u0111i\u1ec1u ch\u1ec9nh chi\u1ebfn l\u01b0\u1ee3c k\u1ecbp th\u1eddi. Vi\u1ec7c ki\u1ec3m tra c\u00e1c li\u00ean k\u1ebft h\u1ecfng (dead links), c\u1eadp nh\u1eadt n\u1ed9i dung c\u0169, v\u00e0 x\u00e2y d\u1ef1ng c\u00e1c li\u00ean k\u1ebft n\u1ed9i b\u1ed9 (internal links) ch\u1ea5t l\u01b0\u1ee3ng cao l\u00e0 nh\u1eefng c\u00f4ng vi\u1ec7c quan tr\u1ecdng trong c\u00f4ng t\u00e1c b\u1ea3o tr\u00ec<\/p>\n\n\n\n

T\u00f3m l\u1ea1i<\/h2>\n\n\n\n

T\u1ed1i \u01b0u h\u00f3a SEO tr\u00ean Baidu l\u00e0 m\u1ed9t c\u00f4ng vi\u1ec7c mang t\u00ednh h\u1ec7 th\u1ed1ng, bao g\u1ed3m s\u1ef1 hi\u1ec3u bi\u1ebft s\u00e2u r\u1ed9ng v\u1ec1 c\u00e1c thu\u1eadt to\u00e1n c\u1ee7a c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm, vi\u1ec7c t\u1ea1o ra n\u1ed9i dung ch\u1ea5t l\u01b0\u1ee3ng cao, c\u01a1 s\u1edf h\u1ea1 t\u1ea7ng k\u1ef9 thu\u1eadt v\u1eefng ch\u1eafc, v\u00e0 ho\u1ea1t \u0111\u1ed9ng v\u1eadn h\u00e0nh li\u00ean t\u1ee5c d\u1ef1a tr\u00ean d\u1eef li\u1ec7u. Ch\u00eca kh\u00f3a th\u00e0nh c\u00f4ng n\u1eb1m \u1edf vi\u1ec7c t\u1eeb b\u1ecf nh\u1eefng c\u00e1ch l\u00e0m gi\u1ea3n l\u01b0\u1ee3c, t\u1eadp trung v\u00e0o vi\u1ec7c t\u1ea1o ra gi\u00e1 tr\u1ecb th\u1ef1c s\u1ef1 cho ng\u01b0\u1eddi d\u00f9ng. B\u1eb1ng c\u00e1ch cung c\u1ea5p n\u1ed9i dung v\u00e0 d\u1ecbch v\u1ee5 chuy\u00ean nghi\u1ec7p, \u0111\u00e1ng tin c\u1eady v\u00e0 mang tr\u1ea3i nghi\u1ec7m t\u1ed1t, trang web s\u1ebd t\u1ef1 nhi\u00ean nh\u1eadn \u0111\u01b0\u1ee3c s\u1ef1 \u01b0a chu\u1ed9ng t\u1eeb Baidu, t\u1eeb \u0111\u00f3 \u0111\u1ea1t \u0111\u01b0\u1ee3c s\u1ef1 t\u0103ng tr\u01b0\u1edfng l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp t\u1eeb c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm m\u1ed9t c\u00e1ch \u1ed5n \u0111\u1ecbnh v\u00e0 b\u1ec1n v\u1eefng. Qu\u00e1 tr\u00ecnh n\u00e0y \u0111\u00f2i h\u1ecfi s\u1ef1 ki\u00ean nh\u1eabn v\u00e0 chuy\u00ean m\u00f4n, nh\u01b0ng ph\u1ea7n th\u01b0\u1edfng cu\u1ed1i c\u00f9ng l\u00e0 x\u00e2y d\u1ef1ng m\u1ed9t t\u00e0i s\u1ea3n tr\u1ef1c tuy\u1ebfn c\u00f3 s\u1ee9c c\u1ea1nh tranh m\u1ea1nh m\u1ebd tr\u00ean c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm<\/p>\n\n\n\n

FAQ \u5e38\u89c1\u95ee\u9898<\/h2>\n\n\n\n

Trang web m\u1edbi c\u1ea7n bao l\u00e2u \u0111\u1ec3 \u0111\u01b0\u1ee3c thu th\u1eadp d\u1eef li\u1ec7u v\u00e0 x\u1ebfp h\u1ea1ng tr\u00ean Baidu?<\/h3>\n\n\n\n

T\u1ed1c \u0111\u1ed9 \u0111\u01b0\u1ee3c \u0111\u01b0a v\u00e0o danh s\u00e1ch c\u00e1c trang web m\u1edbi kh\u00e1c nhau t\u00f9y thu\u1ed9c v\u00e0o nhi\u1ec1u y\u1ebfu t\u1ed1. N\u1ebfu n\u1ed9i dung trang web ch\u1ea5t l\u01b0\u1ee3ng cao, c\u1ea5u tr\u00fac r\u00f5 r\u00e0ng v\u00e0 trang web \u0111\u01b0\u1ee3c g\u1eedi \u0111\u0103ng t\u1ef1 nguy\u1ec7n th\u00f4ng qua n\u1ec1n t\u1ea3ng t\u00e0i nguy\u00ean t\u00ecm ki\u1ebfm c\u1ee7a Baidu, th\u00ec th\u01b0\u1eddng ch\u1ec9 m\u1ea5t v\u00e0i ng\u00e0y \u0111\u1ebfn v\u00e0i tu\u1ea7n \u0111\u1ec3 \u0111\u01b0\u1ee3c \u0111\u01b0a v\u00e0o danh s\u00e1ch. Tuy nhi\u00ean, \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c th\u1ee9 h\u1ea1ng c\u1ea1nh tranh \u0111\u01b0\u1ee3c tr\u00ean Baidu, th\u01b0\u1eddng c\u1ea7n th\u1eddi gian d\u00e0i h\u01a1n (th\u01b0\u1eddng ph\u1ea3i ti\u1ebfp t\u1ee5c t\u1ed1i \u01b0u h\u00f3a trong 3\u20136 th\u00e1ng ho\u1eb7c l\u00e2u h\u01a1n), b\u1edfi v\u00ec Baidu c\u1ea7n th\u1eddi gian \u0111\u1ec3 \u0111\u00e1nh gi\u00e1 m\u1ee9c \u0111\u1ed9 uy t\u00edn v\u00e0 \u0111\u1ed9 tin c\u1eady c\u1ee7a trang web.<\/p>\n\n\n\n

S\u1ef1 kh\u00e1c bi\u1ec7t ch\u00ednh gi\u1eefa SEO tr\u00ean Baidu v\u00e0 SEO tr\u00ean Google l\u00e0 g\u00ec?<\/h3>\n\n\n\n

C\u00e1c nguy\u00ean t\u1eafc c\u1ed1t l\u00f5i c\u1ee7a c\u1ea3 hai c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm n\u00e0y t\u01b0\u01a1ng \u0111\u1ed3ng, nh\u01b0ng c\u00f3 s\u1ef1 kh\u00e1c bi\u1ec7t v\u1ec1 tr\u1ecdng t\u00e2m v\u00e0 chi ti\u1ebft. Baidu \u0111\u1eb7c bi\u1ec7t ch\u00fa tr\u1ecdng \u0111\u1ebfn m\u1ee9c \u0111\u1ed9 li\u00ean quan c\u1ee7a n\u1ed9i dung trong b\u1ed1i c\u1ea3nh ng\u00f4n ng\u1eef Trung Qu\u1ed1c v\u00e0 tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng; c\u00e1ch \u0111\u00e1nh gi\u00e1 v\u1ec1 vi\u1ec7c t\u1ed1i \u01b0u h\u00f3a trang web v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng n\u1ed9i dung c\u00f3 th\u1ec3 ph\u00f9 h\u1ee3p h\u01a1n v\u1edbi th\u00f3i quen c\u1ee7a ng\u01b0\u1eddi d\u00f9ng trong n\u01b0\u1edbc. Ngo\u00e0i ra, Baidu s\u1edf h\u1eefu h\u1ec7 sinh th\u00e1i ri\u00eang (ch\u1eb3ng h\u1ea1n nh\u01b0 Baijiahao v\u00e0 Baidu Baike), v\u00e0 n\u1ed9i dung t\u1eeb c\u00e1c n\u1ec1n t\u1ea3ng n\u00e0y c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c \u01b0u ti\u00ean h\u01a1n trong k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm. Baidu c\u0169ng r\u1ea5t quan t\u00e2m \u0111\u1ebfn v\u1ecb tr\u00ed \u0111\u1ecba l\u00fd c\u1ee7a m\u00e1y ch\u1ee7 v\u00e0 vi\u1ec7c \u0111\u0103ng k\u00fd trang web theo quy \u0111\u1ecbnh c\u1ee7a c\u01a1 quan qu\u1ea3n l\u00fd th\u00f4ng tin (ICP).<\/p>\n\n\n

\n\n
\n WordPress SEOPress<\/strong>\n
T\u1ed1i \u01b0u h\u00f3a AI, ki\u1ec3u d\u1eef li\u1ec7u c\u00f3 c\u1ea5u tr\u00fac, B\u1ea3ng \u0111i\u1ec1u khi\u1ec3n t\u00ecm ki\u1ebfm c\u1ee7a Google, SEO \u0111\u1ecba ph\u01b0\u01a1ng, \u0111\u1ecbnh tuy\u1ebfn l\u1ea1i v\u00e0 l\u1ed7i HTTP 404, x\u1ebfp h\u1ea1ng t\u1eeb kh\u00f3a, theo d\u00f5i li\u00ean k\u1ebft ng\u01b0\u1ee3c, t\u01b0\u01a1ng th\u00edch v\u1edbi c\u00e1c plugin WordPress v\u00e0 \u1ee9ng d\u1ee5ng c\u1ee7a b\u00ean th\u1ee9 ba.<\/div>\n <\/div>\n\n
\n \n \"Logo\n <\/a>\n \n \n Truy c\u1eadp SEOPress <\/a>\n <\/div>\n <\/div>\n\n \n\n\n\n\n\n\n

L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 tr\u00e1nh m\u1ea5t l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp SEO khi thi\u1ebft k\u1ebf l\u1ea1i trang web ho\u1eb7c thay \u0111\u1ed5i t\u00ean mi\u1ec1n?<\/h3>\n\n\n\n

Vi\u1ec7c c\u1ea3i ti\u1ebfn website ho\u1eb7c thay \u0111\u1ed5i t\u00ean mi\u1ec1n l\u00e0 m\u1ed9t thao t\u00e1c r\u1ee7i ro cao, c\u1ea7n ph\u1ea3i l\u1eadp k\u1ebf ho\u1ea1ch c\u1ea9n th\u1eadn. C\u00e1c b\u01b0\u1edbc quan tr\u1ecdng bao g\u1ed3m: s\u1eed d\u1ee5ng c\u00f4ng c\u1ee5 \u201cWebsite Revision\u201d v\u00e0 \u201cSite Closure Protection\u201d tr\u00ean n\u1ec1n t\u1ea3ng t\u00e0i nguy\u00ean t\u00ecm ki\u1ebfm Baidu; \u0111\u1ea3m b\u1ea3o chuy\u1ec3n h\u01b0\u1edbng 301 ch\u00ednh x\u00e1c v\u00e0 t\u01b0\u01a1ng \u1ee9ng m\u1ed9t-m\u1ed9t gi\u1eefa c\u00e1c trang c\u0169 v\u00e0 m\u1edbi; c\u1eadp nh\u1eadt t\u1ea5t c\u1ea3 c\u00e1c li\u00ean k\u1ebft n\u1ed9i b\u1ed9 tr\u1ecf \u0111\u1ebfn URL m\u1edbi; v\u00e0 nh\u1ea5t thi\u1ebft ph\u1ea3i cho ph\u00e9p thu th\u1eadp d\u1eef li\u1ec7u trong t\u1ec7p robots.txt c\u1ee7a trang web m\u1edbi. Sau khi ho\u00e0n t\u1ea5t, h\u00e3y g\u1eedi l\u1ea1i s\u01a1 \u0111\u1ed3 trang web tr\u00ean n\u1ec1n t\u1ea3ng t\u00e0i nguy\u00ean t\u00ecm ki\u1ebfm Baidu v\u00e0 theo d\u00f5i ch\u1eb7t ch\u1ebd d\u1eef li\u1ec7u ch\u1ec9 m\u1ee5c v\u00e0 l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp.<\/p>\n\n\n\n

Baidu c\u00f3 tr\u1eebng ph\u1ea1t h\u00e0nh vi mua li\u00ean k\u1ebft (link) kh\u00f4ng?<\/h3>\n\n\n\n

\u0110\u00fang v\u1eady, c\u00e1c thu\u1eadt to\u00e1n ch\u00ednh th\u1ee9c c\u1ee7a Baidu (ch\u1eb3ng h\u1ea1n nh\u01b0 \u201cThu\u1eadt to\u00e1n L\u01b0\u1ee1i H\u1ed5\u201d) nghi\u00eam c\u1ea5m m\u1ecdi h\u00e0nh vi mua b\u00e1n li\u00ean k\u1ebft v\u1edbi m\u1ee5c \u0111\u00edch trao \u0111\u1ed5i ti\u1ec1n b\u1ea1c. Nh\u1eefng h\u00e0nh \u0111\u1ed9ng n\u00e0y \u0111\u01b0\u1ee3c coi l\u00e0 h\u00ecnh th\u1ee9c gian l\u1eadn nghi\u00eam tr\u1ecdng, c\u00f3 th\u1ec3 d\u1eabn \u0111\u1ebfn vi\u1ec7c th\u1ee9 h\u1ea1ng trang web gi\u1ea3m m\u1ea1nh ho\u1eb7c th\u1eadm ch\u00ed b\u1ecb lo\u1ea1i b\u1ecf kh\u1ecfi b\u1ed9 ch\u1ec9 m\u1ee5c c\u1ee7a Baidu. Baidu khuy\u1ebfn kh\u00edch c\u00e1c trang web t\u1ea1o ra n\u1ed9i dung ch\u1ea5t l\u01b0\u1ee3ng cao \u0111\u1ec3 t\u1ef1 nhi\u00ean nh\u1eadn \u0111\u01b0\u1ee3c s\u1ef1 gi\u1edbi thi\u1ec7u v\u00e0 li\u00ean k\u1ebft t\u1eeb c\u00e1c trang web kh\u00e1c. Khi x\u00e2y d\u1ef1ng c\u00e1c li\u00ean k\u1ebft ngo\u00e0i, \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 ph\u1ea3i ch\u00fa tr\u1ecdng \u0111\u1ebfn m\u1ee9c \u0111\u1ed9 li\u00ean quan v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng c\u1ee7a n\u1ed9i dung, ch\u1ee9 kh\u00f4ng ph\u1ea3i s\u1ed1<\/p>","protected":false},"excerpt":{"rendered":"

B\u00e0i vi\u1ebft \u0111\u00e3 tr\u00ecnh b\u00e0y chi ti\u1ebft c\u00e1c y\u1ebfu t\u1ed1 thu\u1eadt to\u00e1n c\u1ed1t l\u00f5i \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn th\u1ee9 h\u1ea1ng t\u00ecm ki\u1ebfm tr\u00ean Baidu, bao g\u1ed3m ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 m\u1ee9c \u0111\u1ed9 li\u00ean quan c\u1ee7a n\u1ed9i dung, tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng tr\u00ean trang web, c\u0169ng nh\u01b0 h\u1ec7 th\u1ed1ng c\u00e1c li\u00ean k\u1ebft (link ecosystem). \u0110\u1ed3ng th\u1eddi, b\u00e0i vi\u1ebft cung c\u1ea5p nh\u1eefng ph\u01b0\u01a1ng ph\u00e1p t\u1ed1i \u01b0u h\u00f3a SEO c\u1ee5 th\u1ec3 v\u00e0 h\u01b0\u1edbng d\u1eabn th\u1ef1c hi\u1ec7n t\u1eeb ba kh\u00eda c\u1ea1nh: chi\u1ebfn l\u01b0\u1ee3c n\u1ed9i dung, c\u1ea5u tr\u00fac k\u1ef9 thu\u1eadt, v\u00e0 ph\u00e2n t\u00edch d\u1eef li\u1ec7u, nh\u1ea5n m\u1ea1nh t\u1ea7m quan tr\u1ecdng c\u1ee7a vi\u1ec7c li\u00ean t\u1ee5c c\u1eadp nh\u1eadt v\u00e0 c\u1ea3i<\/p>","protected":false},"author":7,"featured_media":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"tags":[],"knowledge_category":[473],"class_list":["post-12365751","knowledge_post","type-knowledge_post","status-publish","hentry","knowledge_category-seo"],"acf":{"site_seo_keywords":"\u767e\u5ea6\u641c\u7d22\u7b97\u6cd5,SEO\u4f18\u5316,\u5185\u5bb9\u8d28\u91cf,\u9875\u9762\u4f53\u9a8c,\u94fe\u63a5\u5efa\u8bbe,\u767e\u5ea6\u641c\u7d22\u8d44\u6e90\u5e73\u53f0,\u79fb\u52a8\u4f18\u5148\u7d22\u5f15,\u7ed3\u6784\u5316\u6570\u636e"},"_links":{"self":[{"href":"https:\/\/www.likacloud.com\/vi\/wp-json\/wp\/v2\/knowledge_posts\/12365751","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.likacloud.com\/vi\/wp-json\/wp\/v2\/knowledge_posts"}],"about":[{"href":"https:\/\/www.likacloud.com\/vi\/wp-json\/wp\/v2\/types\/knowledge_post"}],"author":[{"embeddable":true,"href":"https:\/\/www.likacloud.com\/vi\/wp-json\/wp\/v2\/users\/7"}],"version-history":[{"count":0,"href":"https:\/\/www.likacloud.com\/vi\/wp-json\/wp\/v2\/knowledge_posts\/12365751\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.likacloud.com\/vi\/wp-json\/wp\/v2\/media?parent=12365751"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.likacloud.com\/vi\/wp-json\/wp\/v2\/tags?post=12365751"},{"taxonomy":"knowledge_category","embeddable":true,"href":"https:\/\/www.likacloud.com\/vi\/wp-json\/wp\/v2\/knowledge_category?post=12365751"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}