{"id":12369860,"date":"2026-03-15T05:51:25","date_gmt":"2026-03-14T21:51:25","guid":{"rendered":"https:\/\/www.likacloud.com\/knowledge\/%e5%bf%85%e5%ba%94%e6%90%9c%e7%b4%a2%e5%bc%95%e6%93%8e%e4%bc%98%e5%8c%96%e5%85%a8%e6%94%bb%e7%95%a5%ef%bc%9abing-seo-%e4%bc%98%e5%8c%96%e7%ad%96%e7%95%a5%e4%b8%8e%e5%ae%9e%e8%b7%b5%e6%8c%87%e5%8d%97\/"},"modified":"2026-03-15T06:15:41","modified_gmt":"2026-03-14T22:15:41","slug":"bing-seo-optimization-strategy-guide","status":"publish","type":"knowledge_post","link":"https:\/\/www.likacloud.com\/vi\/knowledge\/seo\/bing-seo-optimization-strategy-guide\/","title":{"rendered":"H\u01b0\u1edbng d\u1eabn to\u00e0n di\u1ec7n v\u1ec1 t\u1ed1i \u01b0u h\u00f3a c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm Bing: Chi\u1ebfn l\u01b0\u1ee3c v\u00e0 h\u01b0\u1edbng d\u1eabn th\u1ef1c h\u00e0nh t\u1ed1i \u01b0u h\u00f3a SEO Bing"},"content":{"rendered":"

Trong l\u0129nh v\u1ef1c ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1, Google SEO th\u01b0\u1eddng gi\u1eef v\u1ecb tr\u00ed th\u1ed1ng tr\u1ecb, nh\u01b0ng c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm Bing c\u1ee7a Microsoft c\u0169ng s\u1edf h\u1eefu m\u1ed9t l\u01b0\u1ee3ng ng\u01b0\u1eddi d\u00f9ng \u0111\u00f4ng \u0111\u1ea3o v\u00e0 gi\u00e1 tr\u1ecb th\u1ecb tr\u01b0\u1eddng \u0111\u1ed9c \u0111\u00e1o. \u0110\u1eb7c bi\u1ec7t l\u00e0 \u1edf m\u1ed9t s\u1ed1 khu v\u1ef1c v\u00e0 trong c\u00e1c tr\u01b0\u1eddng h\u1ee3p t\u00ecm ki\u1ebfm c\u1ea5p doanh nghi\u1ec7p, Bing l\u00e0 ngu\u1ed3n l\u01b0u l\u01b0\u1ee3ng kh\u00f4ng th\u1ec3 b\u1ecf qua. \u0110\u1ec3 t\u1ed1i \u01b0u h\u00f3a th\u1ee9 h\u1ea1ng trang web tr\u00ean Bing, c\u1ea7n hi\u1ec3u r\u00f5 s\u1ef1 kh\u00e1c bi\u1ec7t v\u1ec1 thu\u1eadt to\u00e1n v\u00e0 s\u1edf th\u00edch gi\u1eefa Bing v\u00e0 Google, v\u00e0 \u00e1p d\u1ee5ng c\u00e1c chi\u1ebfn l\u01b0\u1ee3c ph\u00f9 h\u1ee3p.<\/p>\n\n\n\n

S\u1ef1 kh\u00e1c bi\u1ec7t c\u1ed1t l\u00f5i gi\u1eefa c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm Bing v\u00e0 Google<\/h2>\n\n\n\n

Vi\u1ec7c hi\u1ec3u r\u00f5 s\u1ef1 kh\u00e1c bi\u1ec7t gi\u1eefa Bing v\u00e0 Google l\u00e0 n\u1ec1n t\u1ea3ng quan tr\u1ecdng \u0111\u1ec3 x\u00e2y d\u1ef1ng c\u00e1c chi\u1ebfn l\u01b0\u1ee3c t\u1ed1i \u01b0u h\u00f3a hi\u1ec7u qu\u1ea3. M\u1eb7c d\u00f9 c\u1ea3 hai \u0111\u1ec1u n\u1ed7 l\u1ef1c cung c\u1ea5p cho ng\u01b0\u1eddi d\u00f9ng nh\u1eefng k\u1ebft qu\u1ea3 ph\u00f9 h\u1ee3p nh\u1ea5t, nh\u01b0ng c\u00e1ch th\u1ee9c ho\u1ea1t \u0111\u1ed9ng v\u00e0 tr\u1ecdng t\u00e2m c\u1ee7a ch\u00fang l\u1ea1i kh\u00e1c nhau.<\/p>\n\n\n\n

Thu\u1eadt to\u00e1n v\u00e0 tr\u1ecdng s\u1ed1 c\u1ee7a c\u00e1c y\u1ebfu t\u1ed1 x\u1ebfp h\u1ea1ng<\/h3>\n\n\n\n

Algoritme c\u1ee7a Bing c\u00f4ng khai t\u1eadp trung nhi\u1ec1u h\u01a1n v\u00e0o vi\u1ec7c ph\u00e2n t\u00edch c\u00e1c t\u1eeb kh\u00f3a c\u00f3 li\u00ean quan \u0111\u1ebfn n\u1ed9i dung tr\u00ean trang web, \u0111\u1ed3ng th\u1eddi \u0111\u00e1nh gi\u00e1 m\u1ee9c \u0111\u1ed9 \u201cuy t\u00edn\u201d (authority) c\u1ee7a trang web \u0111\u00f3. Bing \u01b0u ti\u00ean vi\u1ec7c ph\u00e2n t\u00edch ch\u00ednh x\u00e1c c\u00e1c t\u1eeb kh\u00f3a, \u0111\u1eb7c bi\u1ec7t l\u00e0 nh\u1eefng t\u1eeb kh\u00f3a xu\u1ea5t hi\u1ec7n trong ti\u00eau \u0111\u1ec1 trang (title tag) v\u00e0 \u0111\u1ecba ch\u1ec9 URL (URL). Ng\u01b0\u1ee3c l\u1ea1i, c\u00e1c h\u1ec7 th\u1ed1ng nh\u01b0 RankBrain c\u1ee7a Google ch\u00fa tr\u1ecdng nhi\u1ec1u h\u01a1n \u0111\u1ebfn kh\u1ea3 n\u0103ng hi\u1ec3u \u00fd ngh\u0129a ng\u1eef ngh\u0129a c\u1ee7a n\u1ed9i dung v\u00e0 d\u1ef1 \u0111o\u00e1n \u00fd \u0111\u1ecbnh c\u1ee7a ng\u01b0\u1eddi d\u00f9ng khi t\u00ecm<\/p>\n

\u0110\u1ecdc th\u00eam H\u01b0\u1edbng d\u1eabn t\u1ed1i \u01b0u h\u00f3a SEO Bing to\u00e0n di\u1ec7n: T\u0103ng kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb v\u00e0 th\u1ee9 h\u1ea1ng website tr\u00ean c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm Bing<\/a>\u3002<\/p>\n\n\n\n\n

Bing c\u0169ng \u01b0u ti\u00ean h\u01a1n nh\u1eefng t\u00edn hi\u1ec7u \u0111\u1ebfn t\u1eeb m\u1ea1ng x\u00e3 h\u1ed9i, \u0111\u1eb7c bi\u1ec7t l\u00e0 c\u00e1c n\u1ec1n t\u1ea3ng li\u00ean k\u1ebft v\u1edbi n\u00f3 (ch\u1eb3ng h\u1ea1n nh\u01b0 LinkedIn \u2013 thu\u1ed9c s\u1edf h\u1eefu c\u1ee7a Microsoft). Ngo\u00e0i ra, Bing c\u00f3 xu h\u01b0\u1edbng tin t\u01b0\u1edfng v\u00e0o c\u00e1c trang web \u0111\u01b0\u1ee3c coi l\u00e0 c\u00f3 uy t\u00edn theo ngh\u0129a truy\u1ec1n th\u1ed1ng, nh\u01b0 nh\u1eefng trang web c\u00f3 t\u00ean mi\u1ec1n c\u00f3 ph\u1ea7n m\u1edf r\u1ed9ng .edu ho\u1eb7c .gov, c\u0169ng nh\u01b0 nh\u1eefng trang web c\u00f3 l\u1ecbch s\u1eed ho\u1ea1t \u0111\u1ed9ng l\u00e2u d\u00e0i.<\/p>\n\n\n

\n\n
\n WordPress Yoast SEO<\/strong>\n
WordPress Yoast SEO, t\u1ed1i \u01b0u h\u00f3a \u0111\u01b0\u1ee3c c\u1ea3i thi\u1ec7n b\u1edfi tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o, t\u00edch h\u1ee3p tr\u1ef1c ti\u1ebfp v\u00e0 kh\u00f4ng c\u00f3 chi ph\u00ed b\u1ed5 sung, truy c\u1eadp \u0111\u1ea7y \u0111\u1ee7 v\u00e0o H\u1ecdc vi\u1ec7n Yoast SEO, h\u1ed7 tr\u1ee3 24\/7: \u0111\u1ec3 nh\u1eadn \u0111\u01b0\u1ee3c c\u00e2u tr\u1ea3 l\u1eddi, l\u1eddi khuy\u00ean v\u00e0 h\u01b0\u1edbng d\u1eabn.<\/div>\n <\/div>\n\n
\n \n \"Logo\n <\/a>\n \n \n Truy c\u1eadp Yoast SEO <\/a>\n <\/div>\n <\/div>\n\n \n\n\n\n\n\n\n

Nh\u00f3m ng\u01b0\u1eddi d\u00f9ng v\u00e0 \u00fd \u0111\u1ecbnh t\u00ecm ki\u1ebfm<\/h3>\n\n\n\n

Tr\u00ecnh t\u00ecm ki\u1ebfm m\u1eb7c \u0111\u1ecbnh c\u1ee7a Bing \u0111\u01b0\u1ee3c t\u00edch h\u1ee3p s\u1eb5n trong h\u1ec7 \u0111i\u1ec1u h\u00e0nh Windows c\u1ee7a Microsoft, tr\u00ecnh duy\u1ec7t Edge v\u00e0 b\u1ed9 c\u00f4ng c\u1ee5 Office, nh\u1edd \u0111\u00f3 Bing chi\u1ebfm \u0111\u01b0\u1ee3c th\u1ecb ph\u1ea7n l\u1edbn trong c\u00e1c l\u0129nh v\u1ef1c kinh doanh, v\u0103n ph\u00f2ng, c\u0169ng nh\u01b0 trong nh\u00f3m ng\u01b0\u1eddi d\u00f9ng trung ni\u00ean v\u00e0 cao tu\u1ed5i t\u1ea1i B\u1eafc M\u1ef9. Nh\u00f3m ng\u01b0\u1eddi d\u00f9ng n\u00e0y th\u01b0\u1eddng c\u00f3 nhu c\u1ea7u t\u00ecm ki\u1ebfm th\u00f4ng tin li\u00ean quan \u0111\u1ebfn c\u00e1c giao d\u1ecbch th\u01b0\u01a1ng m\u1ea1i, vi\u1ec7c mua s\u1eafm s\u1ea3n ph\u1ea9m v\u00e0 c\u00e1c d\u1ecbch v\u1ee5 kh\u00e1c.<\/p>\n\n\n\n

Do \u0111\u00f3, khi t\u1ed1i \u01b0u h\u00f3a cho Bing, n\u1ed9i dung c\u1ea7n ph\u1ea3i tr\u1ef1c ti\u1ebfp v\u00e0 r\u00f5 r\u00e0ng h\u01a1n trong vi\u1ec7c \u0111\u00e1p \u1ee9ng c\u00e1c lo\u1ea1i truy v\u1ea5n n\u00e0y; v\u00ed d\u1ee5 nh\u01b0 t\u1ed1i \u01b0u h\u00f3a trang s\u1ea3n ph\u1ea9m th\u01b0\u01a1ng m\u1ea1i, trang chi ti\u1ebft d\u1ecbch v\u1ee5, v\u00e0 c\u00e1c h\u01b0\u1edbng d\u1eabn c\u1ee5 th\u1ec3 v\u1ec1 c\u00e1ch th\u1ef1c hi\u1ec7n c\u00f4ng vi\u1ec7c.<\/p>\n\n\n\n

Chi\u1ebfn l\u01b0\u1ee3c t\u1ed1i \u01b0u h\u00f3a SEO c\u1ed1t l\u00f5i d\u00e0nh cho Bing<\/h2>\n\n\n\n

D\u1ef1a tr\u00ean nh\u1eefng kh\u00e1c bi\u1ec7t n\u00eau tr\u00ean, ch\u00fang ta c\u00f3 th\u1ec3 x\u00e2y d\u1ef1ng m\u1ed9t b\u1ed9 gi\u1ea3i ph\u00e1p t\u1ed1i \u01b0u h\u00f3a d\u00e0nh ri\u00eang cho c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm Bing, t\u1eadp trung v\u00e0o c\u00e1c kh\u00eda c\u1ea1nh nh\u01b0 n\u1ec1n t\u1ea3ng k\u1ef9 thu\u1eadt, ch\u1ea5t l\u01b0\u1ee3ng n\u1ed9i dung v\u00e0 c\u00e1c t\u00edn hi\u1ec7u t\u1eeb b\u00ean ngo\u00e0i.<\/p>\n\n\n\n

Ho\u00e0n thi\u1ec7n n\u1ec1n t\u1ea3ng k\u1ef9 thu\u1eadt v\u00e0 d\u1eef li\u1ec7u meta (metadata) c\u1ee7a trang web.<\/h3>\n\n\n\n

C\u00f4ng c\u1ee5 thu th\u1eadp d\u1eef li\u1ec7u c\u1ee7a Bing (Bingbot) c\u00f3 c\u00e1ch hi\u1ec3u v\u1ec1 c\u1ea5u tr\u00fac k\u1ef9 thu\u1eadt c\u1ee7a trang web m\u1ed9t ch\u00fat kh\u00e1c so v\u1edbi c\u00e1c c\u00f4ng c\u1ee5 t\u01b0\u01a1ng t\u1ef1 kh\u00e1c. Vi\u1ec7c \u0111\u1ea3m b\u1ea3o r\u1eb1ng trang web c\u00f3 s\u1eb5n s\u01a1 \u0111\u1ed3 trang web d\u1ea1ng XML r\u00f5 r\u00e0ng v\u00e0 g\u1eedi n\u00f3 th\u00f4ng qua c\u00f4ng c\u1ee5 qu\u1ea3n tr\u1ecb trang web c\u1ee7a Bing l\u00e0 \u0111i\u1ec1u r\u1ea5t quan tr\u1ecdng. T\u1ed1c \u0111\u1ed9 truy c\u1eadp trang web c\u0169ng l\u00e0 m\u1ed9t y\u1ebfu t\u1ed1 then ch\u1ed1t \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn th\u1ee9 h\u1ea1ng, \u0111\u1eb7c bi\u1ec7t l\u00e0 trong k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm tr\u00ean n\u1ec1n t\u1ea3ng di \u0111\u1ed9ng c\u1ee7a Bing.<\/p>\n

\u0110\u1ecdc th\u00eam H\u01b0\u1edbng d\u1eabn t\u1ed1i \u01b0u h\u00f3a SEO Bing t\u1ed1i th\u01b0\u1ee3ng: Chi\u1ebfn l\u01b0\u1ee3c c\u1ed1t l\u00f5i \u0111\u1ec3 n\u00e2ng cao th\u1ee9 h\u1ea1ng t\u00ecm ki\u1ebfm tr\u00ean Bing cho website<\/a>\u3002<\/p>\n\n\n\n\n

V\u1ec1 m\u1eb7t metadata, h\u00e3y ch\u00fa tr\u1ecdng t\u1ed1i \u01b0u h\u00f3a c\u1ea9n th\u1eadn th\u1ebb ti\u00eau \u0111\u1ec1 (Title Tag) v\u00e0 m\u00f4 t\u1ea3 meta (Meta Description). Th\u1ebb ti\u00eau \u0111\u1ec1 n\u00ean ch\u1ee9a \u0111\u00fang c\u00e1c t\u1eeb kh\u00f3a m\u1ee5c ti\u00eau v\u00e0 \u0111\u01b0\u1ee3c \u0111\u1eb7t \u1edf v\u1ecb tr\u00ed \u0111\u1ea7u ti\u00ean trong n\u1ed9i dung trang. C\u1ea5u tr\u00fac URL c\u0169ng c\u1ea7n \u0111\u01b0\u1ee3c gi\u1eef g\u1ecdn g\u00e0ng v\u00e0 bao g\u1ed3m c\u00e1c t\u1eeb kh\u00f3a li\u00ean quan. Bing r\u1ea5t coi tr\u1ecdng nh\u1eefng y\u1ebfu t\u1ed1 c\u01a1 b\u1ea3n n\u00e0y.<\/p>\n\n\n\n

T\u1ea1o ra n\u1ed9i dung ch\u1ea5t l\u01b0\u1ee3ng cao, gi\u00e0u t\u1eeb kh\u00f3a<\/h3>\n\n\n\n

N\u1ed9i dung l\u00e0 y\u1ebfu t\u1ed1 c\u1ed1t l\u00f5i trong chi\u1ebfn l\u01b0\u1ee3c SEO c\u1ee7a Bing. Bing \u01b0a th\u00edch nh\u1eefng b\u00e0i vi\u1ebft d\u00e0i, s\u00e2u s\u1eafc, to\u00e0n di\u1ec7n v\u00e0 ch\u1ee9a nhi\u1ec1u th\u00f4ng tin h\u1eefu \u00edch. Vi\u1ec7c s\u1eed d\u1ee5ng t\u1eeb kh\u00f3a m\u1ed9t c\u00e1ch t\u1ef1 nhi\u00ean c\u00f9ng c\u00e1c bi\u1ebfn th\u1ec3 c\u1ee7a ch\u00fang trong n\u1ed9i dung l\u00e0 r\u1ea5t quan tr\u1ecdng, bao g\u1ed3m trong ti\u00eau \u0111\u1ec1 (H1, H2), 100 t\u1eeb \u0111\u1ea7u ti\u00ean c\u1ee7a v\u0103n b\u1ea3n, v\u00e0 thu\u1ed9c t\u00ednh ALT c\u1ee7a h\u00ecnh \u1ea3nh.<\/p>\n\n\n\n

\u0110\u1ed3ng th\u1eddi, n\u1ed9i dung c\u1ea7n ph\u1ea3i c\u00f3 \u0111\u1ed9 d\u1ec5 \u0111\u1ecdc v\u00e0 t\u00ednh h\u1eefu \u00edch cao, \u0111\u1ee7 kh\u1ea3 n\u0103ng tr\u1ea3 l\u1eddi tr\u1ef1c ti\u1ebfp c\u00e1c c\u00e2u h\u1ecfi c\u1ee7a ng\u01b0\u1eddi d\u00f9ng. Vi\u1ec7c \u0111\u01b0a v\u00e0o c\u00e1c h\u00ecnh \u1ea3nh, video v\u00e0 danh s\u00e1ch li\u00ean quan c\u00f3 th\u1ec3 t\u0103ng m\u1ee9c \u0111\u1ed9 tham gia c\u1ee7a ng\u01b0\u1eddi d\u00f9ng v\u00e0o trang web; Bing s\u1ebd coi \u0111\u00f3 l\u00e0 nh\u1eefng d\u1ea5u hi\u1ec7u t\u00edch c\u1ef1c v\u1ec1 ch\u1ea5t l\u01b0\u1ee3ng n\u1ed9i dung.<\/p>\n\n\n

\n\n
\n WordPress Rank Math SEO<\/strong>\n
Tr\u00ecnh theo d\u00f5i th\u1ee9 h\u1ea1ng t\u1eeb kh\u00f3a, Tr\u00ecnh theo d\u00f5i l\u01b0u l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm AI, Theo d\u00f5i tr\u1ea1ng th\u00e1i l\u1eadp ch\u1ec9 m\u1ee5c c\u1ee7a Google, WooCommerce SEO PRO, T\u1ed1i \u01b0u h\u00f3a t\u1eeb kh\u00f3a, B\u1ea3n \u0111\u1ed3 trang web SEO t\u1ef1 \u0111\u1ed9ng<\/div>\n <\/div>\n\n
\n \n \"Logo\n <\/a>\n \n \n Truy c\u1eadp Rank Math SEO <\/a>\n <\/div>\n <\/div>\n\n \n\n\n\n\n\n\n

X\u00e2y d\u1ef1ng c\u00e1c li\u00ean k\u1ebft ng\u01b0\u1ee3c (backlinks) c\u00f3 ch\u1ea5t l\u01b0\u1ee3ng cao v\u00e0 li\u00ean quan m\u1eadt thi\u1ebft \u0111\u1ebfn n\u1ed9i dung trang web c\u1ee7a b\u1ea1n.<\/h3>\n\n\n\n

T\u01b0\u01a1ng t\u1ef1 nh\u01b0 Google, Bing coi c\u00e1c li\u00ean k\u1ebft ng\u01b0\u1ee3c (backlinks) l\u00e0 m\u1ed9t y\u1ebfu t\u1ed1 quan tr\u1ecdng \u0111\u1ec3 \u0111\u00e1nh gi\u00e1 m\u1ee9c \u0111\u1ed9 uy t\u00edn c\u1ee7a m\u1ed9t trang web. Tuy nhi\u00ean, Bing \u01b0u ti\u00ean ch\u1ea5t l\u01b0\u1ee3ng c\u1ee7a c\u00e1c li\u00ean k\u1ebft h\u01a1n l\u00e0 s\u1ed1 l\u01b0\u1ee3ng. Nh\u1eefng li\u00ean k\u1ebft \u0111\u1ebfn t\u1eeb c\u00e1c trang web c\u00f3 uy t\u00edn cao trong l\u0129nh v\u1ef1c li\u00ean quan (\u0111\u1eb7c bi\u1ec7t l\u00e0 c\u00e1c trang web c\u00f3 t\u00ean mi\u1ec1n .edu, .gov, v.v.) c\u00f3 gi\u00e1 tr\u1ecb r\u1ea5t l\u1edbn.<\/p>\n\n\n\n

Ngo\u00e0i ra, Bing \u0111\u00e3 tuy\u00ean b\u1ed1 r\u00f5 r\u00e0ng r\u1eb1ng h\u1ecd s\u1ebd xem x\u00e9t c\u00e1c t\u00edn hi\u1ec7u t\u1eeb m\u1ea1ng x\u00e3 h\u1ed9i. M\u1eb7c d\u00f9 ch\u00fang kh\u00f4ng nh\u1ea5t thi\u1ebft l\u00e0 y\u1ebfu t\u1ed1 tr\u1ef1c ti\u1ebfp \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn th\u1ee9 h\u1ea1ng, vi\u1ec7c n\u1ed9i dung \u0111\u01b0\u1ee3c chia s\u1ebb, th\u1ea3o lu\u1eadn v\u00e0 \u0111\u1ec1 c\u1eadp tr\u00ean c\u00e1c m\u1ea1ng x\u00e3 h\u1ed9i (\u0111\u1eb7c bi\u1ec7t l\u00e0 Twitter v\u00e0 Facebook) s\u1ebd gi\u00fap Bing ph\u00e1t hi\u1ec7n ra n\u1ed9i dung \u0111\u00f3 v\u00e0 \u0111\u00e1nh gi\u00e1 m\u1ee9c \u0111\u1ed9 ph\u1ed5 bi\u1ebfn c\u0169ng nh\u01b0 \u0111\u1ed9 tin c\u1eady c\u1ee7a n\u00f3.<\/p>\n\n\n\n

C\u00f4ng c\u1ee5 b\u1eaft bu\u1ed9c s\u1eed d\u1ee5ng: C\u00f4ng c\u1ee5 Qu\u1ea3n tr\u1ecb Trang web c\u1ee7a Bing<\/h2>\n\n\n\n

C\u00f4ng c\u1ee5 qu\u1ea3n tr\u1ecb trang web Bing l\u00e0 trung t\u00e2m \u0111i\u1ec1u khi\u1ec3n \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a hi\u1ec7u su\u1ea5t trang web tr\u00ean n\u1ec1n t\u1ea3ng Bing. N\u00f3 ho\u00e0n to\u00e0n mi\u1ec5n ph\u00ed v\u00e0 c\u00f3 nhi\u1ec1u t\u00ednh n\u0103ng m\u1ea1nh m\u1ebd, l\u00e0 c\u00f4ng c\u1ee5 kh\u00f4ng th\u1ec3 thi\u1ebfu \u0111\u1ed1i v\u1edbi b\u1ea5t k\u1ef3 chuy\u00ean gia SEO n\u00e0o l\u00e0m vi\u1ec7c tr\u00ean Bing.<\/p>\n

\u0110\u1ecdc th\u00eam Hi\u1ec3u r\u00f5 b\u1ea3n ch\u1ea5t c\u1ee7a vi\u1ec7c t\u1ed1i \u01b0u h\u00f3a SEO: T\u1eeb c\u00e1c kh\u00e1i ni\u1ec7m c\u01a1 b\u1ea3n \u0111\u1ebfn gi\u00e1 tr\u1ecb th\u1ef1c ti\u1ec5n<\/a>\u3002<\/p>\n\n\n\n\n

G\u1eedi trang web v\u00e0 qu\u1ea3n l\u00fd ch\u1ec9 m\u1ee5c<\/h3>\n\n\n\n

Th\u00f4ng qua c\u00f4ng c\u1ee5 n\u00e0y, b\u1ea1n c\u00f3 th\u1ec3 tr\u1ef1c ti\u1ebfp g\u1eedi th\u00f4ng tin v\u1ec1 trang web v\u00e0 b\u1ea3n \u0111\u1ed3 trang web (site map) c\u1ee7a m\u00ecnh \u0111\u1ebfn Bing, gi\u00fap qu\u00e1 tr\u00ecnh l\u1eadp ch\u1ec9 m\u1ee5c di\u1ec5n ra nhanh h\u01a1n. B\u1ea1n c\u00f3 th\u1ec3 xem nh\u1eefng trang n\u00e0o \u0111\u00e3 \u0111\u01b0\u1ee3c l\u1eadp ch\u1ec9 m\u1ee5c, nh\u1eefng trang n\u00e0o b\u1ecb b\u1ecf qua, \u0111\u1ed3ng th\u1eddi ki\u1ec3m tra v\u00e0 kh\u1eafc ph\u1ee5c c\u00e1c v\u1ea5n \u0111\u1ec1 li\u00ean quan \u0111\u1ebfn vi\u1ec7c thu th\u1eadp d\u1eef li\u1ec7u t\u1eeb trang web, ch\u1eb3ng h\u1ea1n nh\u01b0 l\u1ed7i 404 ho\u1eb7c c\u00e1c URL b\u1ecb ch\u1eb7n b\u1edfi t\u1ec7p robots.txt.<\/p>\n\n\n\n

T\u00ednh n\u0103ng \u201cQu\u1ea3n l\u00fd t\u00e0i nguy\u00ean ch\u1ec9 m\u1ee5c\u201d (Index Resource Manager) trong c\u00f4ng c\u1ee5 cho ph\u00e9p b\u1ea1n xem n\u1ed9i dung trang web th\u1ef1c t\u1ebf m\u00e0 Bingbot \u0111\u00e3 thu th\u1eadp v\u00e0 hi\u1ec3n th\u1ecb, gi\u00fap \u0111\u1ea3m b\u1ea3o r\u1eb1ng nh\u1eefng g\u00ec \u0111\u01b0\u1ee3c hi\u1ec3n th\u1ecb tr\u00ean trang k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm ph\u00f9 h\u1ee3p v\u1edbi nh\u1eefng g\u00ec b\u1ea1n mong mu\u1ed1n.<\/p>\n\n\n

\n\n
\n WordPress SEOPress<\/strong>\n
T\u1ed1i \u01b0u h\u00f3a AI, ki\u1ec3u d\u1eef li\u1ec7u c\u00f3 c\u1ea5u tr\u00fac, B\u1ea3ng \u0111i\u1ec1u khi\u1ec3n t\u00ecm ki\u1ebfm c\u1ee7a Google, SEO \u0111\u1ecba ph\u01b0\u01a1ng, \u0111\u1ecbnh tuy\u1ebfn l\u1ea1i v\u00e0 l\u1ed7i HTTP 404, x\u1ebfp h\u1ea1ng t\u1eeb kh\u00f3a, theo d\u00f5i li\u00ean k\u1ebft ng\u01b0\u1ee3c, t\u01b0\u01a1ng th\u00edch v\u1edbi c\u00e1c plugin WordPress v\u00e0 \u1ee9ng d\u1ee5ng c\u1ee7a b\u00ean th\u1ee9 ba.<\/div>\n <\/div>\n\n
\n \n \"Logo\n <\/a>\n \n \n Truy c\u1eadp SEOPress <\/a>\n <\/div>\n <\/div>\n\n \n\n\n\n\n\n\n

Nghi\u00ean c\u1ee9u t\u1eeb kh\u00f3a v\u00e0 ph\u00e2n t\u00edch l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp<\/h3>\n\n\n\n

C\u00f4ng c\u1ee5 qu\u1ea3n tr\u1ecb trang web c\u1ee7a Bing cung c\u1ea5p b\u00e1o c\u00e1o t\u1eeb kh\u00f3a chi ti\u1ebft, hi\u1ec3n th\u1ecb danh s\u00e1ch c\u00e1c t\u1eeb kh\u00f3a m\u00e0 trang web c\u1ee7a b\u1ea1n \u0111\u00e3 xu\u1ea5t hi\u1ec7n trong k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm c\u1ee7a Bing c\u0169ng nh\u01b0 s\u1ed1 l\u1ea7n ng\u01b0\u1eddi d\u00f9ng nh\u1ea5p v\u00e0o ch\u00fang. \u0110i\u1ec1u n\u00e0y mang l\u1ea1i d\u1eef li\u1ec7u \u0111\u1ea7u ti\u00ean (first-party data) v\u00f4 c\u00f9ng qu\u00fd gi\u00e1, gi\u00fap b\u1ea1n ph\u00e1t hi\u1ec7n nh\u1eefng c\u01a1 h\u1ed9i t\u1ed1i \u01b0u h\u00f3a m\u1edbi v\u00e0 \u0111\u00e1nh gi\u00e1 hi\u1ec7u qu\u1ea3 c\u1ee7a n\u1ed9i dung hi\u1ec7n c\u00f3.<\/p>\n\n\n\n

B\u1ea1n c\u0169ng c\u00f3 th\u1ec3 ph\u00e2n t\u00edch xu h\u01b0\u1edbng l\u01b0u l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm tr\u00ean trang web, t\u1ef7 l\u1ec7 nh\u1ea5p chu\u1ed9t (CTR \u2013 Click-Through Rate), v\u00e0 v\u1ecb tr\u00ed x\u1ebfp h\u1ea1ng trung b\u00ecnh, t\u1eeb \u0111\u00f3 \u0111\u01b0a ra c\u00e1c quy\u1ebft \u0111\u1ecbnh t\u1ed1i \u01b0u h\u00f3a d\u1ef1a tr\u00ean d\u1eef li\u1ec7u.<\/p>\n\n\n\n

T\u1ed1i \u01b0u h\u00f3a t\u00ecm ki\u1ebfm \u0111\u1ecba ph\u01b0\u01a1ng v\u00e0 t\u00ecm ki\u1ebfm h\u00ecnh \u1ea3nh<\/h2>\n\n\n\n

Bing c\u0169ng gi\u1eef v\u1ecb tr\u00ed quan tr\u1ecdng trong l\u0129nh v\u1ef1c t\u00ecm ki\u1ebfm th\u01b0\u01a1ng m\u1ea1i v\u00e0 t\u00ecm ki\u1ebfm h\u00ecnh \u1ea3nh t\u1ea1i \u0111\u1ecba ph\u01b0\u01a1ng, \u0111\u1eb7c bi\u1ec7t \u0111\u1ed1i v\u1edbi c\u00e1c doanh nghi\u1ec7p s\u1edf h\u1eefu c\u1eeda h\u00e0ng v\u1eadt l\u00fd ho\u1eb7c ph\u1ee5 thu\u1ed9c v\u00e0o n\u1ed9i dung h\u00ecnh \u1ea3nh.<\/p>\n\n\n\n

T\u1ed1i \u01b0u h\u00f3a d\u1ecbch v\u1ee5 Bing Places for Business<\/h3>\n\n\n\n

T\u01b0\u01a1ng t\u1ef1 nh\u01b0 Google My Business, Bing Places for Business l\u00e0 c\u00f4ng c\u1ee5 ch\u00ednh \u0111\u1ec3 qu\u1ea3n l\u00fd h\u00ecnh \u1ea3nh c\u1ee7a doanh nghi\u1ec7p trong k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm \u0111\u1ecba ph\u01b0\u01a1ng tr\u00ean Bing. B\u1ea1n c\u1ea7n t\u1ea1o v\u00e0 t\u1ed1i \u01b0u h\u00f3a \u0111\u1ea7y \u0111\u1ee7 th\u00f4ng tin v\u1ec1 doanh nghi\u1ec7p c\u1ee7a m\u00ecnh, \u0111\u1ea3m b\u1ea3o r\u1eb1ng t\u00ean, \u0111\u1ecba ch\u1ec9, s\u1ed1 \u0111i\u1ec7n tho\u1ea1i, gi\u1edd m\u1edf c\u1eeda, trang web v\u00e0 th\u00f4ng tin v\u1ec1 lo\u1ea1i h\u00ecnh d\u1ecbch v\u1ee5 \u0111\u1ec1u ch\u00ednh x\u00e1c v\u00e0 nh\u1ea5t qu\u00e1n 100%.<\/p>\n\n\n\n

Vi\u1ec7c t\u00edch c\u1ef1c thu th\u1eadp ph\u1ea3n h\u1ed3i t\u1eeb kh\u00e1ch h\u00e0ng, t\u1ea3i l\u00ean nh\u1eefng h\u00ecnh \u1ea3nh v\u00e0 video ch\u1ea5t l\u01b0\u1ee3ng cao, v\u00e0 \u0111\u1ecbnh k\u1ef3 \u0111\u0103ng t\u1ea3i c\u00e1c n\u1ed9i dung c\u1eadp nh\u1eadt (nh\u01b0 c\u00e1c \u01b0u \u0111\u00e3i \u0111\u1eb7c bi\u1ec7t ho\u1eb7c s\u1ef1 ki\u1ec7n) c\u00f3 th\u1ec3 gi\u00fap n\u00e2ng cao \u0111\u00e1ng k\u1ec3 th\u1ee9 h\u1ea1ng tr\u00ean c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm \u0111\u1ecba ph\u01b0\u01a1ng c\u0169ng nh\u01b0<\/p>\n\n\n\n

C\u00e1c th\u1ef1c h\u00e0nh t\u1ed1t nh\u1ea5t cho SEO h\u00ecnh \u1ea3nh<\/h3>\n\n\n\n

Bing s\u1edf h\u1eefu m\u1ed9t c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm h\u00ecnh \u1ea3nh m\u1ea1nh m\u1ebd. Vi\u1ec7c t\u1ed1i \u01b0u h\u00f3a h\u00ecnh \u1ea3nh c\u00f3 th\u1ec3 mang l\u1ea1i l\u01b0\u1ee3ng truy c\u1eadp b\u1ed5 sung \u0111\u00e1ng k\u1ec3. H\u00e3y \u0111\u1ea3m b\u1ea3o s\u1eed d\u1ee5ng t\u00ean t\u1ec7p m\u00f4 t\u1ea3 cho m\u1ed7i h\u00ecnh \u1ea3nh v\u00e0 ch\u1ee9a v\u0103n b\u1ea3n ALT (Alternative Text) ch\u1ee9a c\u00e1c t\u1eeb kh\u00f3a li\u00ean quan. N\u1ed9i dung xung quanh h\u00ecnh \u1ea3nh c\u0169ng n\u00ean ph\u00f9 h\u1ee3p v\u1edbi ch\u1ee7 \u0111\u1ec1 c\u1ee7a h\u00ecnh \u1ea3nh \u0111\u00f3.<\/p>\n\n\n\n

H\u00e3y s\u1eed d\u1ee5ng nh\u1eefng h\u00ecnh \u1ea3nh c\u00f3 \u0111\u1ed9 ph\u00e2n gi\u1ea3i cao v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng r\u00f5 n\u00e9t, \u0111\u1ed3ng th\u1eddi xem x\u00e9t \u00e1p d\u1ee5ng c\u00e1c c\u00f4ng ngh\u1ec7 t\u1ed1i \u01b0u h\u00f3a t\u1ed1c \u0111\u1ed9 t\u1ea3i trang (ch\u1eb3ng h\u1ea1n nh\u01b0 \u0111\u1ecbnh d\u1ea1ng WebP ho\u1eb7c k\u1ef9 thu\u1eadt t\u1ea3i \u1ea3nh t\u1eeb t\u1eeb \u2013 lazy loading) \u0111\u1ec3 c\u00e2n b\u1eb1ng gi\u1eefa ch\u1ea5t l\u01b0\u1ee3ng h\u00ecnh \u1ea3nh v\u00e0 hi\u1ec7u n\u0103ng trang web. Vi\u1ec7c g\u1eedi c\u00e1c h\u00ecnh \u1ea3nh v\u00e0o s\u01a1 \u0111\u1ed3 trang web (site map) c\u0169ng s\u1ebd gi\u00fap Bing<\/p>\n\n\n\n

T\u00f3m l\u1ea1i<\/h2>\n\n\n\n

T\u1ed1i \u01b0u h\u00f3a SEO cho Bing l\u00e0 m\u1ed9t l\u0129nh v\u1ef1c \u0111\u1eb7c bi\u1ec7t \u0111\u00f2i h\u1ecfi ph\u1ea3i c\u00f3 nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c ph\u00f9 h\u1ee3p. \u0110i\u1ec1u n\u00e0y \u0111\u00f2i h\u1ecfi ch\u00fang ta ph\u1ea3i hi\u1ec3u r\u00f5 s\u1ef1 kh\u00e1c bi\u1ec7t gi\u1eefa algoritme t\u00ecm ki\u1ebfm c\u1ee7a Bing, nh\u00f3m ng\u01b0\u1eddi d\u00f9ng v\u00e0 c\u00e1c s\u1edf th\u00edch k\u1ef9 thu\u1eadt c\u1ee7a n\u00f3 so v\u1edbi Google. Y\u1ebfu t\u1ed1 then ch\u1ed1t \u0111\u1ec3 th\u00e0nh c\u00f4ng l\u00e0 x\u00e2y d\u1ef1ng m\u1ed9t n\u1ec1n t\u1ea3ng k\u1ef9 thu\u1eadt v\u1eefng ch\u1eafc (\u0111\u1eb7c bi\u1ec7t l\u00e0 vi\u1ec7c s\u1eed d\u1ee5ng t\u1ed1t c\u00e1c c\u00f4ng c\u1ee5 d\u00e0nh cho qu\u1ea3n tr\u1ecb vi\u00ean trang web tr\u00ean Bing), t\u1ea1o ra n\u1ed9i dung c\u00f3 ch\u1ee9a nhi\u1ec1u t\u1eeb kh\u00f3a v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng cao, x\u00e2y d\u1ef1ng c\u00e1c li\u00ean k\u1ebft c\u00f3 uy t\u00edn li\u00ean quan \u0111\u1ebfn n\u1ed9i dung \u0111\u00f3, \u0111\u1ed3ng th\u1eddi kh\u00f4ng b\u1ecf qua ti\u1ec1m n\u0103ng t\u1ed1i \u01b0u h\u00f3a cho c\u00e1c k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm d\u1ef1a tr\u00ean th\u00f4ng tin \u0111\u1ecba ph\u01b0\u01a1ng v\u00e0 h\u00ecnh \u1ea3nh. Th\u00f4ng qua nh\u1eefng th\u1ef1c h\u00e0nh c\u00f3 h\u1ec7 th\u1ed1ng, c\u00e1c nh\u00e0 ph\u00e1t tri\u1ec3n v\u00e0 nh\u00e2n vi\u00ean ti\u1ebfp th\u1ecb c\u00f3 th\u1ec3 khai th\u00e1c hi\u1ec7u qu\u1ea3 Bing \u2013 m\u1ed9t ngu\u1ed3n l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp quan tr\u1ecdng \u2013 nh\u1eb1m n\u00e2ng cao m\u1ee9c \u0111\u1ed9 hi\u1ec3n th\u1ecb v\u00e0 hi\u1ec7u su\u1ea5t c\u1ee7a trang web trong h\u1ec7 sinh th\u00e1i t\u00ecm ki\u1ebfm \u0111a d\u1ea1ng.<\/p>\n\n\n\n

FAQ \u5e38\u89c1\u95ee\u9898<\/h2>\n\n\n\n

S\u1ef1 kh\u00e1c bi\u1ec7t ch\u00ednh gi\u1eefa SEO Bing v\u00e0 SEO Google l\u00e0 g\u00ec?<\/h3>\n\n\n\n

S\u1ef1 kh\u00e1c bi\u1ec7t ch\u00ednh n\u1eb1m \u1edf tr\u1ecdng s\u1ed1 c\u1ee7a c\u00e1c y\u1ebfu t\u1ed1 x\u1ebfp h\u1ea1ng. Bing ch\u00fa tr\u1ecdng nhi\u1ec1u h\u01a1n \u0111\u1ebfn s\u1ef1 tr\u00f9ng kh\u1edbp ch\u00ednh x\u00e1c c\u1ee7a c\u00e1c t\u1eeb kh\u00f3a trong c\u00e1c y\u1ebfu t\u1ed1 trang web (nh\u01b0 ti\u00eau \u0111\u1ec1, URL), \u0111\u1ed3ng th\u1eddi \u01b0u ti\u00ean c\u00e1c t\u00edn hi\u1ec7u t\u1eeb m\u1ea1ng x\u00e3 h\u1ed9i v\u00e0 c\u00e1c li\u00ean k\u1ebft \u0111\u1ebfn c\u00e1c t\u00ean mi\u1ec1n c\u00f3 uy t\u00edn cao. Trong khi \u0111\u00f3, Google t\u1eadp trung nhi\u1ec1u h\u01a1n v\u00e0o kh\u1ea3 n\u0103ng hi\u1ec3u ng\u1eef ngh\u0129a n\u1ed9i dung, \u00fd \u0111\u1ecbnh c\u1ee7a ng\u01b0\u1eddi d\u00f9ng, v\u00e0 c\u00e1c t\u00edn hi\u1ec7u li\u00ean quan \u0111\u1ebfn tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng.<\/p>\n\n\n\n

Trang web c\u1ee7a t\u00f4i \u0111\u00e3 \u0111\u01b0\u1ee3c t\u1ed1i \u01b0u h\u00f3a cho c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm Google (SEO), v\u1eady li\u1ec7u t\u00f4i c\u00f2n c\u1ea7n th\u1ef1c hi\u1ec7n th\u00eam c\u00e1c b\u01b0\u1edbc t\u1ed1i \u01b0u h\u00f3a cho c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm Bing kh\u00f4ng?<\/h3>\n\n\n\n

M\u1eb7c d\u00f9 c\u00e1c th\u1ef1c h\u00e0nh SEO c\u01a1 b\u1ea3n (nh\u01b0 n\u1ed9i dung ch\u1ea5t l\u01b0\u1ee3ng cao, tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng t\u1ed1t) l\u00e0 chung cho t\u1ea5t c\u1ea3 c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm, vi\u1ec7c t\u1ed1i \u01b0u h\u00f3a trang web cho Bing v\u1eabn r\u1ea5t h\u1eefu \u00edch. \u0110i\u1ec1u n\u00e0y gi\u00fap b\u1ea1n t\u1eadn d\u1ee5ng \u0111\u01b0\u1ee3c nh\u1eefng \u0111\u1eb7c \u0111i\u1ec3m ri\u00eang c\u1ee7a Bing, ch\u1eb3ng h\u1ea1n nh\u01b0 vi\u1ec7c t\u1ed1i \u01b0u h\u00f3a meta-data m\u1ed9t c\u00e1ch ch\u00ednh x\u00e1c h\u01a1n, g\u1eedi d\u1eef li\u1ec7u th\u00f4ng qua c\u00e1c c\u00f4ng c\u1ee5 c\u1ee7a Bing, c\u0169ng nh\u01b0 c\u00e1c y\u1ebfu t\u1ed1 li\u00ean quan \u0111\u1ebfn m\u1ea1ng x\u00e3 h\u1ed9i v\u00e0 th\u00f4ng tin \u0111\u1ecba ph\u01b0\u01a1ng \u2013 nh\u1eefng y\u1ebfu t\u1ed1 c\u00f3 th\u1ec3 b\u1ecb b\u1ecf qua trong qu\u00e1 tr\u00ecnh t\u1ed1i \u01b0u h\u00f3a cho c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm kh\u00e1c. Nh\u1edd \u0111\u00f3, b\u1ea1n c\u00f3 th\u1ec3 t\u0103ng l\u01b0\u1ee3ng truy c\u1eadp t\u1eeb Bing m\u1ed9t c\u00e1ch t\u1ed1i \u0111a.<\/p>\n\n\n\n

C\u00f4ng c\u1ee5 Qu\u1ea3n tr\u1ecb Trang web Bing c\u00f3 mi\u1ec5n ph\u00ed kh\u00f4ng?<\/h3>\n\n\n\n

\u0110\u00fang v\u1eady, c\u00f4ng c\u1ee5 qu\u1ea3n tr\u1ecb trang web Bing ho\u00e0n to\u00e0n mi\u1ec5n ph\u00ed \u0111\u1ec3 s\u1eed d\u1ee5ng. N\u00f3 cung c\u1ea5p nhi\u1ec1u t\u00ednh n\u0103ng m\u1ea1nh m\u1ebd nh\u01b0 n\u1ed9p th\u00f4ng tin v\u1ec1 trang web, ch\u1ea9n \u0111o\u00e1n s\u1ef1 c\u1ed1, ph\u00e2n t\u00edch hi\u1ec7u su\u1ea5t t\u1eeb kh\u00f3a v\u00e0 l\u01b0u l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm, l\u00e0 c\u00f4ng c\u1ee5 kh\u00f4ng th\u1ec3 thi\u1ebfu \u0111\u1ec3 th\u1ef1c hi\u1ec7n c\u00f4ng t\u00e1c SEO tr\u00ean Bing.<\/p>\n\n\n\n

C\u00e1c ho\u1ea1t \u0111\u1ed9ng tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i th\u1ef1c s\u1ef1 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn th\u1ee9 h\u1ea1ng c\u1ee7a Bing kh\u00f4ng?<\/h3>\n\n\n\n

Bing ch\u00ednh th\u1ee9c th\u1eeba nh\u1eadn r\u1eb1ng c\u00e1c t\u00edn hi\u1ec7u t\u1eeb m\u1ea1ng x\u00e3 h\u1ed9i s\u1ebd \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng l\u00e0m y\u1ebfu t\u1ed1 trong vi\u1ec7c ph\u00e1t hi\u1ec7n n\u1ed9i dung v\u00e0 \u0111\u00e1nh gi\u00e1 m\u1ee9c \u0111\u1ed9 ph\u1ed5 bi\u1ebfn c\u0169ng nh\u01b0 \u1ea3nh h\u01b0\u1edfng c\u1ee7a n\u00f3. M\u1eb7c d\u00f9 ch\u00fang c\u00f3 th\u1ec3 kh\u00f4ng ph\u1ea3i l\u00e0 y\u1ebfu t\u1ed1 x\u1ebfp h\u1ea1ng tr\u1ef1c ti\u1ebfp ho\u1eb7c c\u1ed1t l\u00f5i, nh\u01b0ng m\u1ed9t trang web \u0111\u01b0\u1ee3c chia s\u1ebb v\u00e0 th\u1ea3o lu\u1eadn r\u1ed9ng r\u00e3i tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i s\u1ebd c\u00f3 nhi\u1ec1u kh\u1ea3 n\u0103ng \u0111\u01b0\u1ee3c Bing coi l\u00e0 n\u1ed9i dung li\u00ean quan, m\u1edbi m\u1ebb v\u00e0 \u0111\u00e1ng tin c\u1eady, t\u1eeb \u0111\u00f3 \u1ea3nh h\u01b0\u1edfng gi\u00e1n ti\u1ebfp \u0111\u1ebfn ti\u1ec1m n\u0103ng x\u1ebfp h\u1ea1ng c\u1ee7a trang \u0111\u00f3.<\/p>\n\n\n\n

\u0110\u1ed1i v\u1edbi c\u00e1c doanh nghi\u1ec7p \u0111\u1ecba ph\u01b0\u01a1ng, b\u01b0\u1edbc quan tr\u1ecdng nh\u1ea5t trong vi\u1ec7c t\u1ed1i \u01b0u h\u00f3a c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm Bing (Bing SEO) l\u00e0 g\u00ec?<\/h3>\n\n\n\n

\u0110\u1ed1i v\u1edbi c\u00e1c doanh nghi\u1ec7p \u0111\u1ecba ph\u01b0\u01a1ng, b\u01b0\u1edbc quan tr\u1ecdng nh\u1ea5t l\u00e0 t\u1ea1o v\u00e0 t\u1ed1i \u01b0u h\u00f3a ho\u00e0n to\u00e0n th\u00f4ng tin tr\u00ean trang \u201cBing Places for Business\u201d c\u1ee7a b\u1ea1n. H\u00e3y \u0111\u1ea3m b\u1ea3o r\u1eb1ng t\u1ea5t c\u1ea3 c\u00e1c th\u00f4ng tin (t\u00ean, \u0111\u1ecba ch\u1ec9, s\u1ed1 \u0111i\u1ec7n tho\u1ea1i, trang web, danh m\u1ee5c) \u0111\u1ec1u ch\u00ednh x\u00e1c v\u00e0 nh\u1ea5t qu\u00e1n, \u0111\u1ed3ng th\u1eddi qu\u1ea3n l\u00fd t\u00edch c\u1ef1c c\u00e1c \u0111\u00e1nh gi\u00e1 t\u1eeb kh\u00e1ch h\u00e0ng, t\u1ea3i l\u00ean c\u00e1c t\u1ec7p media v\u00e0 \u0111\u0103ng c\u00e1c b\u1ea3n c\u1eadp nh\u1eadt m\u1edbi. \u0110\u00e2y ch\u00ednh l\u00e0 n\u1ec1n t\u1ea3ng gi\u00fap b\u1ea1n nh\u1eadn \u0111\u01b0\u1ee3c s\u1ef1 hi\u1ec3n th\u1ecb cao h\u01a1n trong k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm \u0111\u1ecba ph\u01b0\u01a1ng tr\u00ean Bing.<\/p>","protected":false},"excerpt":{"rendered":"

B\u00e0i vi\u1ebft n\u00e0y ph\u00e2n t\u00edch nh\u1eefng kh\u00e1c bi\u1ec7t c\u1ed1t l\u00f5i gi\u1eefa c\u00e1c thu\u1eadt to\u00e1n t\u00ecm ki\u1ebfm c\u1ee7a Bing v\u00e0 Google, c\u0169ng nh\u01b0 \u0111\u1eb7c \u0111i\u1ec3m c\u1ee7a t\u1eebng nh\u00f3m ng\u01b0\u1eddi d\u00f9ng, t\u1eeb \u0111\u00f3 \u0111\u1ec1 xu\u1ea5t c\u00e1c chi\u1ebfn l\u01b0\u1ee3c t\u1ed1i \u01b0u h\u00f3a SEO d\u00e0nh cho Bing. Nh\u1eefng \u0111i\u1ec3m tr\u1ecdng t\u00e2m bao g\u1ed3m: c\u1ea3i thi\u1ec7n n\u1ec1n t\u1ea3ng k\u1ef9 thu\u1eadt, t\u1ea1o ra n\u1ed9i dung ch\u1ea5t l\u01b0\u1ee3ng cao ch\u1ee9a nhi\u1ec1u t\u1eeb kh\u00f3a, x\u00e2y d\u1ef1ng c\u00e1c li\u00ean k\u1ebft ng\u01b0\u1ee3c (backlinks) c\u00f3 gi\u00e1 tr\u1ecb, v\u00e0 s\u1eed d\u1ee5ng \u0111\u1ea7y \u0111\u1ee7 c\u00e1c c\u00f4ng c\u1ee5 d\u00e0nh cho qu\u1ea3n tr\u1ecb vi\u00ean trang web tr\u00ean Bing. M\u1ee5c ti\u00eau l\u00e0 gi\u00fap c\u00e1c trang web \u0111\u1ea1t \u0111\u01b0\u1ee3c th\u1ee9 h\u1ea1ng t\u1ed1t h\u01a1n tr\u00ean c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm Bing.<\/p>","protected":false},"author":7,"featured_media":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"tags":[1693,479],"knowledge_category":[473],"class_list":["post-12369860","knowledge_post","type-knowledge_post","status-publish","hentry","tag-seo","tag-479","knowledge_category-seo"],"acf":{"site_seo_keywords":"\u5fc5\u5e94SEO\uff0cBing\u641c\u7d22\u5f15\u64ce\u4f18\u5316\uff0cBing\u4f18\u5316\u7b56\u7565\uff0cBing\u7f51\u7ad9\u7ba1\u7406\u5458\u5de5\u5177\uff0cBing\u4e0e\u8c37\u6b4c\u5dee\u5f02\uff0cBing\u672c\u5730\u641c\u7d22\u4f18\u5316\uff0cBing\u6392\u540d\u56e0\u7d20"},"_links":{"self":[{"href":"https:\/\/www.likacloud.com\/vi\/wp-json\/wp\/v2\/knowledge_posts\/12369860","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.likacloud.com\/vi\/wp-json\/wp\/v2\/knowledge_posts"}],"about":[{"href":"https:\/\/www.likacloud.com\/vi\/wp-json\/wp\/v2\/types\/knowledge_post"}],"author":[{"embeddable":true,"href":"https:\/\/www.likacloud.com\/vi\/wp-json\/wp\/v2\/users\/7"}],"version-history":[{"count":0,"href":"https:\/\/www.likacloud.com\/vi\/wp-json\/wp\/v2\/knowledge_posts\/12369860\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.likacloud.com\/vi\/wp-json\/wp\/v2\/media?parent=12369860"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.likacloud.com\/vi\/wp-json\/wp\/v2\/tags?post=12369860"},{"taxonomy":"knowledge_category","embeddable":true,"href":"https:\/\/www.likacloud.com\/vi\/wp-json\/wp\/v2\/knowledge_category?post=12369860"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}